In recent years, the transformation wave of new energy automobile industry has continued to surge, and China brand has made progress with the dual transition of technology and industry, and bravely rushed to the forefront of the torrent of the times. As a masterpiece of Haval’s new energy in the true sense, Haval Xiaolong MAX (parameter picture) is the first to take a brand-new Hi4, which opens the era of all-people electric four-wheel drive with "the experience of four-wheel drive and the price of two-wheel drive".

Today (July 1st), only 45 days after the launch of the Haval Xiaolong series, it officially ushered in the milestone moment of the 10,000th vehicle off the assembly line. In June this year, the sales volume of the Haval Xiaolong series reached 6,098 vehicles, a significant increase of 97% from the previous month. The rapid rising momentum confirms the excellent product strength of Xiaolong series. At the same time, Haval also released the OTA plan of Xiaolong MAX, helping Haval Xiaolong series to set off a new wave intelligently.

New OTA to build smart cockpit ceiling

Haval Xiaolong MAX has refreshed the smart ceiling in the field of new energy SUV in China with the new generation of Coffee OS smart cockpit and coffee smart driving. Today, the OTA function upgrade plan is ushered in, which further enhances the user experience with technology upgrade and builds an unbreakable smart moat.

It is understood that when the new OTA is upgraded, Haval Xiaolong MAX will add 3D car control function, which can control the opening and closing of windows, skylights and tailgates, and realize the control of HUD display screen. The 3D car model will also show the switching of vehicle driving modes in the form of more scientific and technological sense and e-sports. At the same time, the energy management function is integrated into the car control car design page, and the change of vehicle energy flow is presented in 3D, so that users can truly perceive the power-saving logic of Haval Xiaolong MAX.

In addition, the Haval brand has also completely renewed the car application, deeply developed and adapted to the Himalayas, and the UI interface has been completely renewed, breaking through the voice barrier between the APP and the car. Users can select, play and switch through voice. On-line sound museum function, users can query musical instruments, animals, transportation, life, nature and other sound effects through voice assistants. Add startup animation switch, support custom drop-down panel, and add four shortcut switches: low-speed pedestrian warning sound, power mode, driving mode and smart parking.

In addition, Haval will continue to carry out the second OTA upgrade, and Haval Xiaolong MAX will be equipped with the AI ? ? big model. Through hundreds of millions of data accumulation, the AI ? ? big model will give the vehicle an active travel plan, combined with user preferences and algorithm analysis, to provide car owners with massive travel options.

Haval Xiaolong MAX will also be equipped with handcart interconnection and interaction, including super desktop, navigation relay and other functions. Among them, after the car is paired for the first time, it is detected that the paired mobile phone is on the car, and the mobile phone APPlication can be directly presented on the car screen, and the control of the mobile phone app can be realized through the car terminal. The experience brought by the navigation relay function is that the route follows people, the car screen guides the driving route, and the mobile phone relay is taken when you get off the bus, so as to navigate the remaining routes, realizing the seamless relay between the car navigation and mobile navigation, and ensuring continuous navigation.

Review of Haval Xiaolong MAX model

Compared with young people, the shape of Haval Xiaolong MAX can be said to be very eye-catching. The borderless mesh grille on the front face has a strong sense of the future.

The side of Haval Xiaolong MAX adopts a penetrating waistline to create a visual lengthening effect. The rear of the car looks relatively simple. The taillights do not use the through taillights, but adopt the double-layer light strip design, which has strong recognition. Xiaolong MAX also comes standard with 19-inch rims.

The interior style of Haval Xiaolong MAX is quite exquisite. The multifunctional three-position flat-bottomed steering wheel with a 12.3-inch triple screen is very attractive. In addition, Haval Xiaolong MAX has mobile phone holders on both sides, all of which support wireless charging. The car system is equipped with Snapdragon 8155 car chip to ensure the smoothness of the operating experience.

In the new energy era, intelligence is standard. Haval Xiaolong MAX is equipped with a new generation of Coffee OS intelligent cockpit system, which is the leading industry of Great Wall Motor. The voice assistant wakes up 300ms, responds 400ms, and the vehicle control skill responds 900ms, crushing competitors. Vehicle control covers 12 fields, including vehicle control and vehicle setting, system setting, navigation, multimedia and air conditioning.

In terms of power, the Hi4 intelligent electric hybrid four-wheel drive system carried by Xiaolong MAX consists of a 1.5L engine and front and rear dual motors. The comprehensive power of the system is 279 HP and the comprehensive torque is 585 Nm. The transmission system is matched with a 2-speed DHT gearbox. Commuting in the city, pure electric drive mode has become the first choice, which can achieve 105 kilometers of "zero fuel consumption" pure electric cruising range, and the fuel consumption of the whole vehicle under comprehensive working conditions is as low as 1.78L/100km.

Set a new benchmark for technology research and development

The new energy era is accelerating industry changes, and profound intellectual strength will help brands win the future. As a car company that loves technology, Great Wall Motor has always insisted on excessive investment in R&D. In 2022 alone, the R&D investment has exceeded 12 billion yuan, and technological innovation has helped the core competitiveness to continue to improve; By 2025, the cumulative R&D investment will reach 100 billion yuan.

In terms of channels, Haval New Energy Network opened 100 stores, creating a business ecology that is not limited to cars with the new model of "service+products", and helping Haval New Energy to open a new era. Up to now, Haval New Energy Network has completed the deployment of 326 Haval New Energy Network stores in major sales regions across the country; It is estimated that by the end of 2023, Haval’s new energy brand channel will cover 200+ prefecture-level cities nationwide and 800+ stores will be officially put into operation.

As the most successful SUV brand in China, with the good reputation accumulated by the brand and the strong product strength of Xiaolong series, I believe that Haval brand can occupy a place in the new energy market. Haval, which is full of vitality, strength and influence, will bring users a low-carbon and environmentally-friendly travel experience with the strength of leading hybrid technology, and inject a strong force into the revitalization of China’s automobile industry.

The online auto market has obtained a set of street photos of BYD Han, which is a plug-in hybrid version of Han. From the front face design, the Chinese plug-in hybrid version uses a hexagonal grille with horizontal chrome decoration, which is very similar to JAC Ruifeng S7. The online auto market recently learned from 4s stores in Beijing that Han will be listed as early as June, and the plug-in hybrid version is expected to start at 180,000 yuan.

BYD’s Chinese plug-in hybrid version adopts coupe style as a whole, and the front face continues the family-style "Dragon Face" design. It is worth mentioning that BYD’s wind drag coefficient is only 0.233Cd, which benefits from the design concept of "front circle and rear". There are many netizens who ridicule and drive BYD Han, and the return rate will definitely not be low.

It is understood that the more "round" the front section of the vehicle, the faster the wind hits the vehicle, and the more "square" the rear section, the faster the wind can leave the vehicle. As BYD’s flagship car, this car has a mass of 2020kg, especially the black model, which gives people a heavy feeling. In addition, the Chinese plug-in hybrid version also uses a penetrating taillight design, which echoes the LED headlights and is full of layers.

In terms of body size, BYD’s Chinese plug-in hybrid version has a length, width and height of 4980×1910×1495mm and a wheelbase of 2920mm respectively. In terms of power, the Chinese plug-in hybrid version uses a combination of a 2.0T engine, a lithium nickel cobalt manganate battery and a permanent magnet synchronous motor, with a maximum output power of 180kW and a maximum torque of 330N.m. In pure electric mode, the NEDC comprehensive cruising range of the car is 81km, and the power consumption per 100 km is 17.1kWh.

In addition, in addition to the plug-in hybrid version, Han also provides a pure electric version. Hanchun has two forms: single motor and double motor. The maximum power of the single motor version is 163kW and the maximum torque is 330N.m；: On the basis of the 163kW motor, the rear drive motor with the maximum power of 200kW and the maximum torque of 350N.m is added. It is understood that the car’s acceleration time of 100 kilometers is only 3.9 seconds.

　　[New car on the market] On March 22nd, the King Kong Gun under the Great Wall Gun (parameter picture) was officially launched. The new car was positioned as a "fashionable commercial pickup truck" with an official price range of 88,800-123,800 yuan. This new car provided 12 models, including diesel and gasoline, two types of four-wheel drive, and three types of standard boxes, long boxes and flat-bottomed containers. The price information of specific models is as follows:

　　New car highlights:

　　Positioning "fashion commercial pickup truck" is not a rustic tool for pulling goods;

　　Equipped with car networking system and supporting FOTA upgrade, with high intelligence;

　　It provides two kinds of power, diesel and gasoline, and has the strongest torque engine in its class.

　　New car introduction:

　　In terms of appearance, the King Kong Gun adopts "minimalist aesthetics". As a commercial pickup truck, the overall shape of the new car is square and tough, which is obviously different from the guns currently on sale. The large honeycomb mesh on the front face is matched with thick chrome trim strips, and it is naturally integrated with matrix headlights, which makes the whole car have a strong sense of recognition and technology. In addition, there are new elements such as the extremely fast kinetic energy waistline and the U-shaped dual-magnetic stereo taillights on the car body, giving people a fashionable visual experience.

　　In terms of body size, the length, width and height of the new car are 5635/1880/1815(1840)mm and the wheelbase is 3410mm respectively. At the same time, the new car has a layout of four doors and five seats, and the rear bucket can meet the needs of storing goods and pulling goods. In addition, the inner dimensions of the container rail are 1820/1500/495(470)mm, and the rear of the car has a strong luggage rack, which, coupled with the high ground clearance of the whole car, can also maintain its good passability to a certain extent.

　　In terms of interior, the new car adopts a simple design style, and the dashboard and central control panel adopt a "borderless" suspended dual screen, which has a strong sense of science and technology. Below the suspended display screen in the central control area is the air-conditioning air outlet. It is worth noting that the central air outlet and the two sides are decorated with gold decorative strips, which makes the whole more simple and beautiful. In addition, the interior of the new car also provides a variety of color combinations including gray-red, black-gray contrast colors and pure black monochrome to meet the car purchase needs of different consumers.

　　In terms of configuration, the King Kong Gun can be said to have worked hard. It is as rich as a passenger car. It is equipped with a car networking system, with high-level practical functions such as intelligent voice, intelligent car control and intelligent service, and supports FOTA remote upgrade. In terms of safety configuration, the new car is equipped with ESP system, four airbags, reversing radar, reversing image, tire pressure monitoring, four-wheel disc brakes, etc. As a pickup truck, it is quite satisfactory to be so sincere.

　　In terms of power, the new car will be equipped with a Great Wall 2.0T diesel engine and a 2.0T gasoline engine. The former has a maximum power of 163 HP, which is matched with a 6-speed manual transmission. The latter has a maximum power of 197 HP, which will be matched with manual and automatic gearboxes. In addition, the diesel version has a peak torque of 400N·m and the gasoline version has a peak torque of 360N·m, both of which are the strongest torque engines in the same class, which are more powerful in pulling goods and more economical in fuel consumption.

On June 1st, BYD’s 2022 Tang EV was officially listed, and the price was 279,800 yuan-339,800 yuan after comprehensive subsidies. At the same time, four car rights and interests of "2 worry-free car purchase policies, 1 worry-free car protection, 5 exclusive VIP services and 5 online services of Zhilian" were launched simultaneously, which can be described as full of sincerity.

As the leader of pure electric SUV, the flagship strength of 2022 Tang EV has evolved in all dimensions, and with the three leading factors of "battery life, safety and technology" and the brand-new luxury quality such as six seats, it has set a new benchmark for the value of high-end pure electric SUV. Previously, the 2022 Tang EV also achieved an amazing record of only pre-selling 8505 units in 24 hours, and its strength rewritten the market structure of 300,000 pure electric SUVs.

The longest battery life is 730km, widening the user’s travel radius.

In terms of endurance performance, the 2022 Tang EV far exceeds users’ expectations, and the two-wheel drive version of CLTC can last up to 730km under comprehensive working conditions, showing the king’s posture that continues to lead. At the same time, the new car also offers 600KM exclusive type and 635KM four-wheel drive flagship type.

The 2022 Tang EV is equipped with a 108.8kWh large-capacity blade battery, which has the deepest power reserve of all BYD models, ensuring the industry benchmark endurance performance. In addition, thanks to the world’s first battery pack direct cooling and direct heating technology and wide temperature range high-efficiency heat pump air conditioning, the thermal efficiency is increased by 20%, and the energy consumption of air conditioning at low temperature is reduced by about 40%, which continues to help long battery life. Coupled with the new EV Dragon Face low wind resistance front face, AGS active air intake grille and 21-inch low wind resistance wheels and other wind resistance reduction technologies of the whole vehicle, it finally makes its battery life up to 730km, making it difficult for its rivals at the same level.

Zero acceleration only 4.4s performance is superior to the same level.

Long battery life sets an industry benchmark, and subversive performance is also the same! The 2022 Tang EV 635KM four-wheel drive flagship is equipped with dual motors with the maximum power of 180kW and 200kW, and the fastest acceleration of 100 km is only 4.4s, which continues to lead the pure electric SUV to a new height.

The 2022 Tang EV not only accelerates quickly, but also can stop. It is equipped with Brembo racing-grade matte grey six-piston fixed pliers (front), which can effectively shorten the braking distance, realize the braking distance of 36.8 meters, and allow users to brake safely under intense driving conditions.

In terms of chassis training, the 2022 Tang EV also demonstrated the chassis quality of the German luxury SUV. Its super intelligent electric four-wheel drive can intelligently adjust the power distribution ratio of front and rear wheels according to the road conditions instantly, bringing users a more flexible and smooth control experience. In addition, thanks to the newly added DiSus-C intelligent electronically controlled active suspension, the 2022 Tang EV also has stronger road adaptability, and can ride on the ground in a variety of complex road conditions, satisfying the driver’s arbitrary "control".

Two pioneers’ technological blessings reshape the future life of people and cars.

The 2022 Tang EV will reshape the future life of people and cars with two pioneering technologies. Among them, the upgraded DiLink 4.0(5G) intelligent network connection system supports 5G fast connection, which can satisfy users’ fast connection with the world. In addition, its 15.6-inch self-adaptive rotating floating Pad has built-in mass customization APP and supports voice interaction function, just saying "Hello, Xiao Di! You can easily open various services, and the convenient experience is under control.

The DiPilot intelligent driver assistance system equipped on the 2022 Tang EV has been upgraded to the L2.5 intelligent driver assistance mode, and has a variety of pioneering functions. Among them, thanks to ACC-S&G stop-and-go full-speed adaptive cruise system and ICC intelligent navigation system, 2022 Tang EV can realize automatic car-following cruise and do "subtraction" for users’ driving. The 3D holographic transparent image system and APA visual fusion full-scene automatic parking function can also help drivers monitor the surrounding conditions of vehicles in real time, making parking easier.　

SSix-seat luxury flagship opens a new realm of luxury travel

In order to satisfy consumers’ pursuit of high-quality travel, BYD also launched a six-seat enjoyment combination suit for the 2022 Tang EV. Consumers only need to increase 10,000 yuan to choose and install six S-class luxury flagship seats worth 24,000 yuan. Among them, the 2+2+2 seat layout, each seat is an independent comfortable space, and the second row of independent seats also supports 4-way electric adjustment, and has functions such as ventilation and heating. In addition, the front middle row seat is also equipped with a 10-point SPA-level massage function, with 5 massage modes and 3 massage intensities, which can help users effectively alleviate driving fatigue.

In addition to refreshing the user’s cognition with a sense of comfort and luxury, the 2022 Tang EV will also upgrade the car experience to a new level from the sense of touch, hearing and smell. The interior material is made of microfiber high-grade suede and equipped with NAPPA leather seats, and the luxury texture is within reach. In addition, HiFi-level custom-made Dana audio can awaken users’ auditory nerves with the quality of palace-level music, and the addition of intelligent fragrance can also make users enjoy the sense of smell.

Express reported today’s car news:

1. The new high-end SUV of Qiruixing Road is coming.

2. Ideally, the product plan will be exposed next year, and the car will be arranged.

3. Ford’s new SUV spy photos are exposed again.

With the AT gearbox, a brand-new high-end SUV of Chiringxing Road is coming, or "Eta Ursae Majoris".

Recently, a release project document of Qiruixingtu brand was exposed. According to the contents mentioned in the document, Xingtu will hold an offline release conference of the brand in June to undertake the brand rejuvenation action and the new product preheating rhythm.

Suspected internal file of starway

Most of the new products mentioned here point to the brand-new B-class SUV-Eta Ursae Majoris production version, which is the most important product of Starway this year. According to the release time of the previous publicity, the production version of Eta Ursae Majoris is planned to go offline at the end of 2022, and the exposure half a year in advance is more in line with the publicity rhythm, so it will probably be launched in this brand night.

Xingtu Eta Ursae Majoris concept car

Having said that, who is Eta Ursae Majoris? This is a brand-new SUV concept car released by Starway at last year’s (2021) Shanghai Auto Show, positioning the coupe SUV. The shape of the concept car is very beautiful, and it also represents the future design direction of Starway. Compared with Starway’s current sedate style, the new design language is definitely a big breakthrough. Of course, it is known to be a concept car, and there will be no small discrepancy in the future production version.

Xingtu Eta Ursae Majoris concept car

Xingtu Eta Ursae Majoris concept car

At this point, we can get the general appearance information from the production spy photos of Eta Ursae Majoris. Obviously, it does differ a little from the concept car, especially the light group, which is not as flat as the concept car, but tends to the traditional style. In addition, although it locates the coupe SUV, the shape of the rear roof can be seen because of some compromise in space.

Suspected Starway Eta Ursae Majoris production spy photos

However, whether the model in the spy photos is really a production version of Eta Ursae Majoris remains to be verified, and we can only pin our expectations on the interior. Judging from the interior of the concept car, it is also more fresh than the current model of Starway. First of all, it is extremely rare to use full LCD display on the steering wheel. Secondly, the shape of the whole center console is also fierce. In short, the design sense is in place, depending on the production version.

Xingtu Eta Ursae Majoris concept car interior

This project document also exposes its size and power information. Its length, width and height are 4675/1920/1625mm, and its wheelbase is 2780mm. From the perspective of wheelbase, Eta Ursae Majoris is considered as a large compact SUV. In the power part, it adopts 2.0TGDI+8AT/9AT, providing two-wheel drive and four-wheel drive models, which is the first time that the Starway family has adopted AT gearbox.

Suspected Star Road Eta Ursae Majoris Power Information

Although there is little information at present, judging from the news exposed before, Eta Ursae Majoris will be the first product of Starway in the 2.0 era, and it will also bring Starway into a brand-new product route. Let’s wait for the arrival of the conference in June!

Finally, a car has been arranged, and the ideal product plan will be exposed next year, with a main price of 200,000-500,000 yuan.

On May 10th, LI released its financial report for the first quarter of 2022, with revenue reaching 9.56 billion yuan, an increase of 168.7% compared with the first quarter of 2021, and the loss was also controlled at 10.9 million yuan. Ideally, this is the best financial report ever.

LI’s financial report for the first quarter of 2022.

Li Xiang, CEO of LI, also talked about the planning of ideal future products at the financial report meeting, and further explained the models, prices and peripheral services that consumers care about. In terms of power form planning, LI still insists on two directions: pure electric power and extended range. He said that it is better to use extended range power for SUVs, not MPV and cars. For pure electric SUVs, the ideal will take a new form to design, and the two will jointly dominate the price market of 200,000-500,000 yuan.

LI extended range power

For the market with the price of 200,000-500,000 yuan, Ideal also plans to launch a heavyweight product in every 100,000 range, and accurately launch it according to the needs of different consumers at different prices, which sounds like an ideal product tonality. After all, the greatest contribution to Li ONE’s success is its accurate user positioning, followed by price, and technical means are not its main advantages.

Li ONE

So what kind of product is it? Ideally, three models will be launched next year (2023), which are equipped with the flagship products of a new generation of extended-range power, including the products of the new BEV high-voltage platform, and a medium-sized car priced at 200,000-300,000 yuan. That is to say, next year, everyone can see the ideal first car product.

Li Auto

Regarding the surrounding construction, from the ideal planning point of view, pure electric products are the focus of the next development, so this ideal also gives the news that they will have a special charge for the construction of charging piles, giving priority to the expressway. Looking at the whole pace, the ideal is to focus on accurately positioning products to win market success, and to form a technical upgrade in this mode. This operation is very similar to Apple’s, planning a price level, and launching demand products such as iPhone13, iPhone13 Pro, iPhone13 Pro MAX with the help of a major technical platform.

Li ONE

Ideal positioning in market segments is indeed better than some new forces, and it is also worth learning from some "domestic luxury brands". After all, they always like to pile up their configurations and cover everything, but they don’t know what kind of theme products they will present in the end.

Savior of the sharp world? Ford’s new SUV is once again exposed, which may be the successor of Sharp.

Since the beginning of last year, Ford has been exposed a new car overseas, that is, the new Fusion.

Ford’s new SUV spy photos

According to the previous cognition, Fusion is actually an overseas model of domestic Mondeo, but the new Fusion previously exposed is an SUV. Now a new generation of Mondeo in China is also on the market, and overseas Mondeo has stopped production. In the long run, this product makes people very confused: Who is it? At present, we can only think of it as Ford’s brand-new SUV. Recently, foreign media have taken spy photos of the brand-new Fusion Active (unnamed) overseas. According to it, it is likely to be the successor of Ford EDGE (sharp in China), which may be unveiled at the end of this year.

Ford’s new SUV spy photos

In this exposure, the new Fusion is still covered with thick camouflage, and it is almost difficult for us to get a trace of appearance information from it. According to foreign media, it also uses Ford’s brand-new design style, which is somewhat similar to the domestic Ford EVOS. It is expected to have a larger size. In the net and through headlights.

Ford’s new SUV spy photos

Judging from the outline and proportion of its body, it is a bit like the shape of Ford Lingyu in China, especially the decoration of the central raised part of the tail is very conspicuous, which has a high similarity with the design of Ford Lingyu. However, judging from the direction of the taillight that has not been assembled at the tail, it is very different from Ford Lingyu, but according to this figure, it is expected to have a seven-seat layout.

Ford’s new SUV spy photos

Ford lingyu

Ford’s new SUV spy photos

Judging from the exhaust setting of single-sided exhaust, foreign media indicated that it will be built on Ford C2 platform, and it is expected that only 1.5T and 2.0T engines will be provided, and the horsepower parameters will not be too strong, and it is more inclined to adjust the home style. Since it may be the successor of Sharp, its product strength is more worth looking forward to, and we will continue to pay attention to the news after Ford.

　　Many publications publish a series of retrospective articles on "the past year" every year to commemorate all the remarkable events in the past 12 months. My personal year-end summary is the screened car candidate list that really caught my attention in the past year.

"『Volvo’s front face modeling"

　　Among these candidate models, the first 2007 model that I approved in mid-March is. As the company’s flagship model, this car adheres to the simple design language. It hasn’t changed much the style of the first generation S80, which debuted in 1999, so it may not be obvious to many onlookers.

　　In fact, my V8 engine test car is a brand-new model, and the price including optional equipment is higher than 75,000 Canadian dollars. In fact, speaking of this car, it is probably the most powerful car I have ever driven. It looks a little too much like a younger brother who is smaller and cheaper than it, and lacks the visual luxury of a high-end car like ().

"Tail styling of 『Volvo S80"

　　Although S80 is not very distinctive, at least it is very attractive from S60. The important feature of the new model 07 is smoother lines, which makes it look smaller than its predecessors, but in terms of numbers, it actually increases by about 25 mm in length and width and by about 38 mm in height.

　　There is nothing new in the interior except the fashionable "floating" central instrument area and the flowing lines on the top of the instrument panel and the door panel. These organic shapes help to adjust the right-angled parts that are common in stylish interiors. The dominant light cream-colored leather and plastic have wisely replaced the original tone with black background and added a little black, which seems to be the favorite style of many European automobile manufacturers.

Interior of 『Volvo S80

　　My test car is a well-equipped S80 V8 engine all-wheel drive version. Besides its starting price of 64,995 Canadian dollars (about 456,900 yuan), it also includes options worth 7,600 Canadian dollars. The luxury kit provides perforated leather sports seats, four-C active chassis, 18-inch wheels, front and rear parking assistance systems, rain-sensing wipers and heated rear seats, with a total value of 3,250 Canadian dollars.

　　The $3,150 safety configuration package adds an adaptive cruise control system with collision warning and brake assist functions, a foldable rearview mirror with lights, a Personal Car Communicator with keyless drive and Volvo’s blind spot information system (BLIS).

　　The 12-speaker Dynaudio sound system is a stand-alone device of 1,200 Canadian dollars. If you are a hi-fi enthusiast, this device is still worth it.

For a long time in the past, when it comes to pickup trucks, many people’s first impression is the image of a "tool truck" driving on a mountain village road. Until the last two years, domestic pickup truck fans began to grow, and they and all kinds of pickup trucks can be seen in more and more cross-circle activities. Faced with this grand occasion, we have to thank the Great Wall Gun for its persistence and efforts, and since its listing in 2019, it has held high the slogan of "making pickup trucks popular"

200,000 sales base, the Great Wall artillery sword refers to the whole world.

Up to now, the Great Wall Gun has achieved a sales volume of 200,000 in just two years. It is worth mentioning that this achievement also includes important contributions from overseas markets. It has achieved good results in more than 50 countries and regions around the world, such as Australia, New Zealand, Chile, South Africa, Saudi Arabia, Kuwait, Bahrain and Egypt, and its market performance has continued to strengthen.

Taking the Chilean market as an example, Great Wall Gun has successfully captured a large number of local pickup fans with its product strength far exceeding that of competing products at the same level. From January to July this year, thanks to the outstanding contribution of Great Wall Gun, the sales of Great Wall pickup trucks in Chile totaled 4,773 vehicles, ranking second in the overall market and the first in China brand. In July, it successfully won the title of the first pickup truck market in Chile.

Take root in the local culture and promote the pickup truck of the Great Wall to continue to rise.

The reason why the Great Wall Cannon can be used in overseas markets like a duck to water has a lot to do with its localization development strategy. It has always been rooted in local culture. Whether it is in Australia, it is a strong alliance with IRONMAN, the most popular triathlon in the local new middle class, sponsoring the women’s netball event Pulse in New Zealand, or combining "desert culture" to unlock new gameplay when it is listed in Saudi Arabia, we can see the intention of the Great Wall Cannon in digging deep into the local pickup culture. No wonder it can win wherever it goes.

Of course, the Great Wall Gun can now rank among the first camp in the global pickup truck market, not only because of its own strength, but also because of the full support of Great Wall Motor. Especially on the technical level, based on the R&D layout of Great Wall Motor in "seven countries and ten places" and the global production layout of "12+5", Great Wall Gun has become one of the few models in the pickup truck field that integrates multi-link rear suspension, 8AT and many leading intelligent driving assistance technologies.

New cars that dare to be listed on Valentine’s Day are sorry for the hard work of the staff during the Spring Festival without ordering hard goods. Looking at the price, I really don’t want to say, at least let Xiaomi car people have a restless holiday.

Dongfeng Yipai eπ007, a brand-new medium-sized new energy car with a very complicated name, is expected to make Xiaomi Automobile firmly remember that the full price of the whole system is 159,600-199,600, and the top compartment does not exceed 200,000.

You may say that the hardware of Dongfeng Yipai eπ007 can be compared with Xiaomi SU7? Then let’s count the difference between the two cars in detail.

First of all, the body data, Xiaomi su7 is 4997*1963*1455, while Dongfeng Yipai eπ007 is 4880*1895*1460.

From the data point of view, Xiaomi SU7 is indeed a big circle, but if you look at the shape, the big circle of Xiaomi SU7 should be an appearance kit.

Because the wheelbase of the two cars is 3 meters and the wheelbase is 2.915 meters, the actual use space is almost the same.

Then look at the wind resistance coefficient. The wind resistance coefficient of millet SU7 is 1.95, and that of eπ007 is 2.09. This difference only exists in the data.

Because of the acceleration of 100 kilometers, the ordinary version of Xiaomi SU7 is 5.28 seconds, while the acceleration of eπ007 is 3.9 seconds.

If it’s unfair, it’s that I used the performance of the entry-level millet SU7 to compare the acceleration performance of the top eπ007 four-wheel drive.

However, it is fair that Xiaomi has repeatedly stressed that he will not sell at such a low price of 199,000, while the price of the top eπ007 is 199,600.

If the entry-level price of Xiaomi SU7 is higher than eπ007 and the acceleration is not as good as the latter, then the 100-kilometer acceleration selling point of Xiaomi SU7 can’t support its price of over 200,000.

If we have to compare the top models of Xiaomi SU7, the data of 2.78 seconds is indeed far more than 3.9 seconds. According to Xiaomi Auto’s suggestion, the price of more than 360,000 yuan is cost-effective to support the acceleration of 1 second that users will never use.

Of course, Xiaomi SU7 has other technological selling points, but if we open the configuration table, none of the user-perceived configurations of Xiaomi SU7 exceeds eπ007.

For example, the number of cameras is 11 to 12, ultrasonic radar is 12 to 12, and millimeter wave radar is 3 to 5. Consumers can’t understand the cost gap behind the data, and they don’t want to know the specific brand models provided by suppliers. Anyway, in terms of quantity, Xiaomi SU7 is not dominant.

Such as other visible and tangible configurations, eπ007 is standard in all departments. From the extended range version of 159,600 to the four-wheel drive version of 199,600, there is little difference in the configuration table. Compared with Xiaomi SU7, consumers can’t see who has the advantage from the configuration table.

Of course, I believe that a good car can not be piled up by stacking configuration. The manufacturing cost and driving experience of Xiaomi SU7 should be higher than that of eπ007.

But for most users, this feeling is better than 2.78 seconds and 3.9 seconds of 100 kilometers acceleration. Do you want to enjoy this one-second pleasure at the cost of 360,000?

Is 3.9 seconds slow? Most traditional fuel vehicles have achieved this result without modification and weight reduction.

I’m afraid what consumers really need is the entry threshold.

In particular, the 159,600 extended range version of Dongfeng Yipai eπ007, although its acceleration is slower, has a long battery life of 1,200 kilometers, and all configurations are the same as 199,600. This is almost the positioning of Redmi automobile in rice noodle’s mind.

　　Our reporter Zhao Li.

　　Since the rise of webcasting, major live broadcast platforms have been favored by capital. After several years of development, the pattern of webcasting industry has been formed. Several head platforms, led by Betta and Tiger Tooth, firmly occupy most of the market. With the successful listing of Tiger Tooth, the birth of "the first live game in China" has made Tiger Tooth have unlimited scenery.

　　However, behind the carnival of listing on platforms such as Yingke and Betta, some live broadcast practitioners seem to have forgotten the chaos in the live broadcast industry. Recently, a news that the network anchor was detained for refusing to pay liquidated damages triggered a controversy about the webcast industry.

　　Digging each other’s feet into the normal state of competition

　　According to media reports, the detained female anchor "Shining into the River" was originally a popular anchor of Tentacle TV. After leaving the old club, "Into the River Shiny" jumped to Huya to become its platform anchor. With the detention of the anchor "Shining into the River", online public opinion is everywhere.

　　"In fact, in the webcasting industry, it is nothing new for anchors to jump ship and platforms to help anchors pay liquidated damages. However, being detained because of liquidated damages is indeed the first case in the webcast industry. " Bai Xun (pseudonym), who is engaged in the network anchor broker industry, told reporters that it is not clear whether Huya has paid for the liquidated damages of "sparkling into the river".

　　According to the interviewed insiders, this incident has sounded the alarm for the entire webcast industry. If the long-standing high-priced poaching phenomenon is not solved, it will become the biggest obstacle to the future development of the webcast industry and affect the subsequent development of the mainstream webcast platform.

　　Why do you say that? Bai Xun told reporters that with the development of the webcast industry, the relationship between the anchor and the platform is undergoing some subtle changes. "Although the anchor is still the best asset of the live broadcast platform, the platform needs to balance the relationship between the platform and the anchor, and it will be difficult to sustain the way of blindly raising the anchor."

　　The live broadcast platform has always relied heavily on the head anchor, because it can bring rich profits to the platform, which is undoubtedly the reason why the live broadcast platform digs people from each other.

　　In the daily poaching battle of the live broadcast platform, the most controversial topic is the sky-high liquidated damages after the anchor job-hopping, which is also the problem of "Shining into the River" being detained.

　　"Under normal circumstances, fans don’t necessarily watch live broadcasts on a fixed platform, but more often switch platforms with their favorite anchors, so that digging anchors means digging users, which brings gorgeous performance to the platform." Hu Yun Xiao, who currently runs anchor brokerage training business in Beijing, said, "The stay or absence of an anchor may bring 3 to 4 million downloads or uninstallations. And these users and downloads are the most important things for major live broadcast platforms. Compared with such huge traffic and downloads, it seems that the signing fee of the anchor is millions or even tens of millions of yuan. "

　　However, things that once seemed logical began to change under the crazy poaching of major platforms.

　　Bai Xun told reporters that in the past, an influential anchor was dug from other platforms, and the live broadcast platform would soon get a large number of users, which directly induced the platform to dig people at high prices. However, due to the increasingly frequent poaching behavior of major platforms, the value of anchors will only increase and it is difficult to decrease, and the cost of digging anchors on platforms will also increase rapidly. As a result, the value of many anchors is not proportional to the effect. "In this way, high-priced poaching has become a cancer in the industry, which not only increases the operating cost of the platform, but also has a very bad impact on the anchor. Because the malicious job-hopping behavior of the anchor is not worth promoting. "

　　The scenery fades but it is full of development crisis.

　　A senior insider once revealed: "A live broadcast platform wants to train a good head anchor only by spending several million yuan on the market. In contrast, it is definitely impossible to dig a competitor’s head anchor without 8 digits."

　　"Such frequent poaching is not a good thing for the platform or the whole industry, just like drinking poison to quench thirst." Bai Xun said.

　　"This chaos must be solved. In the future, the live broadcast industry will really compete with healthy competitiveness. It is necessary to retain active users through some good content and anchors." Hu Yun Xiao said.

　　In addition to the big platform, various webcast studios (some are also called families or guilds — — Reporter’s note) is also trying to share the webcast market in various ways.

　　"There are two kinds, one online and one offline. Online studios are characterized by small initial investment and low personnel cost, and adopt the mode of light assets and heavy quantity. More often, they need to rely on a little flicker to gain a foothold. The initial investment of this studio is very small. Basically, it is equipped with a mobile phone and a computer, so that a few friends who know a little about live broadcast or like to watch live broadcast can help forward the circle of friends. The main source of business depends on the circle of friends, similar to the model of Wechat business. " Bai Xun said that the advantages of this model are low cost, rapid dissemination and no geographical division. However, the disadvantages are also very obvious. The studio’s control over the anchor or broker is weak. "Unless there is someone who is willing to follow you, it is easy to push the wall down."

　　As for the offline studio, it has a lot of initial investment because it involves office space, broadband cost, decoration of live broadcast room and personnel expenses. According to Baixun’s experience, the cheapest one needs about 300,000 yuan. However, the advantage of the offline studio is that it is conducive to the interview of local anchors and increases the confidence and sense of belonging of applying for anchors. "It is also conducive to the visitors of the platform to visit and inspect, and get more favorable resources of the platform. The shortcoming is that when the usual expenses are large and the capital chain is not sufficient, there will be the possibility of losing the anchor. In the case of poor management, there will be intrigues between the anchors to grab the room. " Bai Xun said.

　　In the eyes of the industry, if these small platforms want to survive, they must also rely on various routines.

　　For example, people who watch live broadcasts will almost always find that only a small number of anchors are particularly prominent in traffic, while 80% of anchor traffic is average or even bleak.

　　"There is an unknown secret, that is, many platforms are bundled by several big guilds. Under normal circumstances, when the guild is bigger and the anchor is well trained, it will naturally hug the thigh of a platform. The platform also needs such a guild to help with content output and anchor management, so it will naturally give these guilds more exposure and preferential treatment. Even some guilds have reached a cooperative relationship at the beginning of the establishment of the platform, starting from the public beta of the platform and gradually growing with the growth of the platform. " Hu Yunxiao told reporters that making a platform is a job of burning money, especially for those small platforms. Small platforms refer to those platforms that have no self-research and development ability, and then make a mobile phone live App by purchasing a complete set of codes. In order to attract popularity, these small platforms will attract guilds and individual anchors in the form of paying high basic salaries to anchors. However, the platform is not stupid. It takes money to attract the anchor, and the anchor needs to reach a certain length of time to get the agreed basic salary at the end of the month. This can also explain a phenomenon at present — — Some small platforms have low traffic, but there are still families, and the live broadcast of the anchors is very long.

[Original news of Aika automobile industry]

Recently, a picture of the premium price of Xiaomi SU7 was exposed on the Internet. According to the picture information, a model of BJ7000MBEVA1 Xiaomi pure electric car has been licensed, and the insurance cost is 361,400 yuan. In response to this news, Wang Hua, general manager of the public relations department of Xiaomi Group, said that the licensing of internal vehicles in recent days is also to test all the processes of selling and delivering services. Everyone knows that the process of selling and delivering services includes licensing and buying insurance. There must be a pricing for buying insurance, so this price is only internal. Of course, this person who is not in the industry may not know much about it.

The front face design of Xiaomi SU7 is very sporty. The headlights are in the shape of rounded corners and polygons, and the interior is in the shape of a meter, which enhances the recognition of vehicles. In addition, there is a real air duct under the vehicle to help the brake system dissipate heat. The lower enclosure and hood emphasize the sense of movement of the vehicle and exude a strong sports car style.

The body lines of the SU7 are very smooth, presenting a feeling similar to a coupe. The slip-back tail design and the extended wheel eyebrows are reminiscent of the elements of a German sports car brand. The tail of the vehicle adopts the popular through taillight design, and the logo of xiaomi is marked on the top, which enhances the recognition. In addition, the new car is also equipped with an electric spoiler function. It is worth mentioning that the official has adjusted and completed the declaration in time to solve the problem that the font of the LOGO of XIAOMI brand at the tail of the official map vehicle was too large.

In the car system, Xiaomi 澎湃 OS will be applied to the car system of SU7. The car is equipped with Snapdragon 8295 chip and supports five-screen linkage. Its application ecology covers mainstream vehicle applications, tablet applications and mobile phone applications. In addition, the new car also supports CarPlay and airplay functions, and is compatible with the Apple iPad boarding function.

In terms of body size, the length, width and height of Xiaomi SU7 are 4997/1963 /1440mm, respectively, and the wheelbase is 3000mm. In terms of power, the car offers two options: dual-motor version and single-motor version. Among them, the maximum power of the dual-motor model is 673 horsepower, the acceleration time from 0 to 100 km/h is 2.78 seconds, and it is equipped with Contemporary Amperex Technology Co., Limited ternary lithium battery with a capacity of 101kWh, and the CLTC cruising range is 800km. The maximum power of the single-motor version is 299 HP, and the acceleration time from 0 to 100 km/h is 5.28 seconds. It is equipped with a 73.6kWh Freddie lithium iron phosphate battery, and the CLTC cruising range is 668km.

Wonderful content review:

Xiaomi automobile SU7 power parameter exposure battery life is 800km.

Xiaomi SU7 is exposed without camouflage or released on December 28th.

Chuan Xiaomi SU7 will release an official response on December 28th.

Please enter a page title with less than 17 words.