Di Lizheba makes a beautiful and sweet appearance, and the most beautiful performance is a public cast

Di Lizheba's "The Most Beautiful Performance" poster

Di Lizheba’s "The Most Beautiful Performance" poster

??"The Most Beautiful Performance" exposed the visual poster of actor Di Lizheba on January 14. The hair rolled up reveals a slender swan neck, and a few strands of hair are scattered on the plain and white face. The eyebrows are green and the mountain eyes are cut, and the head is slightly tilted to look at you and smile. The poster of Di Lizheba is gentle and sweet, and it radiates the heartbeat of winter healing.

??2017In 2020, a costume fantasy drama "Three Lives Three Worlds Ten Miles Peach Blossom" went LIVE and set off countless heated discussions. The attention and discussion remained high, which also made Bai Fengjiu, a playful, cute and smart nine-tailed red fox, jump into the hearts of many audiences. Three years later, in 2020, Di Lizheba became Bai Fengjiu again in "Three Lives Three Worlds Pillow Book". From the body to the eyes, emotions to the atmosphere, Di Lizheba interpreted the love-hate entanglement and sadomasochism in the play vividly and unforgettable. In the urban workplace romance drama "Happiness is within reach!", which was broadcast in the same year, Di Lizheba turned into an independent and capable workplace elite – clothing designer, company partner Zhou Fang, domineering and bright characters showed his changeable posture and strong plasticity as an actor. Then successively filmed the historical legend of ancient costumes "Long Song Xing", the urban romance drama "You are my glory", whether it is the tough hot-blooded girl Li Changge, or the popular female star Qiao Jingjing, Di Lizheba can always play well between different roles, giving it unique vitality. Farewell to Gao Wen, who has a wide range of fans of "Carat Lovers", Di Lizheba continues to create more shining wonders on the actor’s road in the name of love.

??The past 2020 has been an unforgettable experience in everyone’s heart. Because of perseverance and bravery, we can move forward through difficulties and setbacks, and we can also welcome hope with laughter and tears. Towards the end of 2020, Sina Entertainment pays tribute to the brave "you" in all walks of life with "The Most Beautiful Performance". What stories about bravery will be brought by excellent actors and directors this time? Please wait for the main film to go online to see it! (Lin Yiwen/Wen)

Chen Edison will announce his comeback in Hong Kong in March, setting off another boom. He has said he will leave indefinitely

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Editor: Red Forum

The heart of music never fades away

Despite his new identity and achievements in the trend world, Edison Chen’s love for music has never diminished. His musical talent has been revealed in his early works, especially the unique style shown in the song "God" from the album "Three Angles". Now, he has announced that he will form "Three Angles 3CORNERZ" with his musical friends MC Ren and Kitchen Boy, and return to the music stage, which is undoubtedly a rekindling of his musical dream. This return is not only a continuation of Edison Chen’s artistic career, but also a response to his past and an expectation for the future. Fans are excited about his musical comeback and look forward to him bringing new musical styles and works. This move is seen as the beginning of his self-redemption and an opportunity to prove to the public that he continues to evolve and grow.

Changes in public perspective

As times change, so do public perceptions and evaluations of celebrities. In the past, Edison Chen’s controversial behavior may have long affected his public image, but now people are more willing to see a person transform and grow. In the age of social media, Edison Chen has gradually changed public perceptions by sharing his family life, business success and continued love of music. This shift from controversy to recognition not only shows Edison Chen’s personal efforts, but also reflects a more open and inclusive attitude towards personal growth and change in society.

New challenges, new expectations

Edison Chan’s return is not just a personal comeback, but also a manifestation of the diversity of Hong Kong’s entertainment industry. His music is no longer limited to traditional pop styles, but integrates more diverse elements, demonstrating his artistic maturity and exploration. This is not only of great significance to him personally, but also brings new vitality and possibilities to the music market in Hong Kong and Asia. His return is seen as an important event in the Hong Kong music industry, which has attracted widespread attention and discussion.

Combining music with social responsibility

Edison Chen’s music is not only a means of artistic expression, but also a channel for his social responsibility. He may convey a deeper social message through music, such as focusing on themes such as environmental protection, social justice or cultural diversity. In this way, Edison Chen not only demonstrates an artist’s social responsibility, but also provides the public with an opportunity to reflect and discuss social issues. This deep-rooted music creation may win him more respect and understanding, reducing the negative impact of past controversies.

The fusion of music and trend culture

As a cross-disciplinary artist, Edison Chen has established a unique connection between music and trend culture. He may integrate trend elements into music through music videos, visual identity of concerts, and personal image shaping. This unique blend not only attracts the attention of young people, but also adds more fashion and modernity to his music. In addition, he may also further expand his artistic boundaries through collaborations with other artistic fields, such as visual artists or fashion designers.

Attitude towards controversy

In the face of doubts and controversies from the outside world, Edison Chen may adopt a more open and mature attitude. He may show the public his process of growth and reflection by publicly speaking about his experiences and feelings. This sincere communication can help the public better understand his transformation and win him more sympathy and support. At the same time, it is also a way for him to deal with past controversies, and reduce the impact of controversies on his artistic career by responding positively.

Continuous artistic exploration

Edison Chen’s musical comeback is not only a new starting point for his personal artistic career, but also the beginning of his continuous exploration and experimentation. He may experiment with different musical genres and expressions, constantly searching for his own unique artistic language. This continuous exploration not only reflects his innovation and change as an artist, but also brings more possibilities and vitality to his music.

Overall, Edison Chen’s musical comeback is an important turning point in his personal and artistic career. He not only needs to face past controversies, but also needs to constantly explore and innovate to adapt to the ever-changing music market and public expectations. In this process, his every step will affect his artistic path and public image. We look forward to his successful transformation and bring more surprises and inspirations to the Chinese music scene.

Balance between family and career

In addition to his musical breakthroughs, Edison Chen’s family life is also an important part of his life. As the father of two children, he has won praise from the public for his family happiness and love for his children on social media. This balance of family and career shows the sense of responsibility and charm of a mature man. His efforts to balance family and career are also an encouragement and demonstration for those in similar situations. His attitude to life not only adds to his multi-dimensional charm as a public figure, but also adds more humanistic color to his comeback in the field of music.

The reshaping of public image

The return of Edison Chen is also an opportunity for him to reshape his public image. Past controversies once made him the focus of the media and public discussion, but now he has shown a more mature and positive image to the public through practical actions. His transformation is an opportunity for the public to re-recognize and evaluate him. At the same time, his efforts have also given other public figures who have experienced similar setbacks a positive reference, showing that people always have the possibility to change and reinvent themselves.

Cultural and market responses

Edison Chan’s comeback is not only a personal transformation, but also an important event for Hong Kong and the Chinese-language music market as a whole. His return is likely to lead a new music trend and have a profound impact on the Chinese-language music market. At the same time, his successful comeback will also inspire other artists to dare to try and change when faced with challenges. However, the repercussions at the market and cultural level are also full of unknowns. Whether his music can adapt to the tastes of the current market and whether his image can be widely recognized at the cultural level are the challenges he faces.

Multicultural integration and innovation

Chen’s musical comeback is not only a reboot of his artistic career, but also a harbinger of more cultural integration and innovation in music. His life experiences overseas have exposed him to diverse cultures and musical styles, and these experiences are likely to be reflected in his new works. We can expect him to combine Western musical elements with the characteristics of Chinese music to create unique cross-cultural music works. This cultural fusion can not only attract domestic and foreign listeners, but also bring new vitality and direction to the Chinese music market.

The courage and determination to face challenges

Edison Chen’s comeback is not only an attempt at musical level, but also a demonstration of self-challenge and breakthrough. In the face of past controversies and public expectations, he needs to show courage and determination beyond the past. This courage is not only reflected in music creation, but also in facing public opinion and personal image management. How to handle and respond to these challenges will test his wisdom and emotional intelligence. Only by truly facing and solving these problems can he go further on the road of comeback and gain more recognition and support from more people.

The combination of technology and art

With the development of the music industry, technology plays an increasingly important role in music production and dissemination. Edison Chen may use the latest technologies in music production, such as digital audio workstations, synthesizers, and various electronic sound effects, to enrich his musical expression. At the same time, he can also use social media and online platforms to promote his music and establish more direct connections with fans. The use of technology can not only enhance the quality and diversity of his music, but also help him communicate and interact more effectively with modern audiences.

Social responsibility and public image

As a public figure, Edison Chen’s every move has received wide attention. In the process of his comeback, he must not only show his artistic talent, but also show his awareness and commitment to social responsibility. By participating in public welfare activities and supporting education and cultural undertakings, he can show his positive side to the public. This sense of social responsibility can not only help him reshape his public image, but also inspire more people to pay attention to and participate in social welfare.

The road ahead, unknown challenges

Edison Chen’s road to musical comeback is full of unknowns and challenges. Changes in the market, the tastes of listeners, and the adjustment of his own artistic state are all issues he needs to face. In addition, how he balances his personal life and career, and how to maintain his uniqueness and competitiveness in the ever-changing entertainment industry are also the keys to his future development. Although the road ahead is full of uncertainties, it is these challenges and uncertainties that constitute the value and significance of his comeback road. We look forward to seeing a more mature and strong Edison Chen continue to write his own legend on the stage of music and life.

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Ma Yun’s response to "Tencent has no dream" is false, so does Tencent have a dream?

"Tencent is losing its product capabilities and entrepreneurial spirit, and becoming an investment company…" These days, an article signed "Pan Chaos" and titled "Tencent has no dreams" has been very popular on the Internet. The article said that "this nearly 20-year-old company (referring to Tencent) is becoming utilitarian and short-sighted, and his strength is no longer product business, but investment in financial technology"; and analyzed some of Tencent’s less successful products and more successful investment cases in recent years, and came to the conclusion that "Tencent has no dreams".

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The criticism was directed at Tencent, one of China’s leading Internet companies, so after the article was published, it quickly spread across the Internet and the venture capital community. The story that followed was even more twists and turns: first there was a response from Tencent President Martin Lau, and then there was a response from Tencent CEO Pony Ma: "Look, it’s good to have criticism…" But when everyone was discussing whether Pony Ma’s response could explain the problem, Zhang Jun, Tencent’s public relations director, clarified that "Pony Ma’s response" was fake and was the result of PS (photo processing).

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Zhang Jun clarified in Moments that Ma Ma’s response was PS

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This clarification did not reduce the popularity of "Tencent has no dreams", because ordinary users who use WeChat and QQ to play "Honor of Kings" and "Jump" are still interested in exploring the answer to the question "Does Tencent have a dream". So, does Tencent have a dream?

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The industry applauds the open attitude

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Judging from the evaluation information of Tencent insiders, although they do not agree with the whole of "Tencent No Dream", they generally adopt an inclusive attitude. For example, the discussion between Lau Chiping and Zhang Jun on WeChat Moments shows that Lau Chiping believes that "Tencent is a bigger organization and ecosystem than the author imagined… [The article] simplifies Tencent into a product gain and loss, a strategic deployment, and a person’s will. It is too narrow… The title and conclusion are distorted because they are trying to catch the eye." But he also made it clear: "But there are still some unique insights that can be used as reference and supervision." Zhang Jun said: "We listen to the voices of the outside world, absorb them, and transform them into stronger action forces."

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Dialogue between Martin Lau and Zhang Jun at Moments

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Zhang Jun’s attitude towards "Tencent has no dreams"

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Industry observers also feel that "Tencent No Dreams", although flawed and the conclusion may be questionable, is a "work of conscience". Ma Qiji, former senior vice-president of Nielsen Internet Research and a research fellow at Peking University’s New Media Marketing and Communication Center, commented: "This is a good article [referring to’Tencent No Dreams’]. Although the argument method and logic are slightly flawed, it is still done with all its heart. It is essentially a commentary on Tencent’s strategic goals, path selection and organizational system, not’dream theory ‘." It’s just that he feels that "unless there is a very deep understanding, research, analysis and research on this kind of topic, it is difficult to have a real understanding and judgment of Tencent’s real behavioral starting point and consideration, let alone an effective and incisive discussion."

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Many Internet practitioners believe that "Tencent has no dreams" is heating up online, but Tencent’s various dissemination channels, including WeChat, QQ, etc., have not "blocked" this article, at least indicating that Tencent is a company willing to listen to different voices, and should be praised for this attitude.

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"The problem with many internet companies is that they are not open enough. Whether they are start-ups or industry leaders, they always think that they are standing on the high ground of innovation and are held in the palm of the hands of the crowd, so they cannot listen to criticism. Once someone criticizes, in addition to directly refuting or trying to’block ‘, sometimes they will use’water army’ to whitewash themselves. This approach should be praised for Tencent’s tolerant attitude. This also reminds other internet companies that they should have the heart to listen to different voices, and if there is no change, they should be encouraged, so as to make progress." Internet observer Tang Zhao said.

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From corporate dreams to connectivity tools

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As of press time, Tencent officials, including Pony Ma, have not made any further comments on "Tencent has no dream". However, the industry believes that from the recent layout of Tencent, it has actually responded with actions: launching "explosive" products or services is no longer its focus, and using Tencent’s existing resources and capabilities to connect all walks of life and achieve upgrades in all walks of life may be one of Tencent’s "dreams".

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At the recent Digital China Construction Summit, Pony Ma summarized what Tencent is and will be doing in four numbers in his speech: "One goal" is to be a good assistant. "We hope to do something and not do something – not to enter all walks of life and replace it; but to become a’digital assistant ‘in all walks of life." Three things "means that Tencent will focus on connecting, making tools and doing ecology." Five areas "refers to the scope of Tencent’s efforts, including people’s livelihood and government affairs, living consumption, production services, life and health, and ecological protection. Finally, there are the "seven tools" that Tencent provides to all walks of life: WeChat official account, WeChat Mini Program, mobile payment, social advertising, WeCom, big data cloud computing artificial intelligence, and Tencent’s security capabilities.

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Ma Qiji believes that even a big company like Tencent does not need to talk about "dreams": "Not every company has or needs a dream. The’Tencent dream ‘is a good but unrealistic wish, and it has been crooked from the beginning, so the discussion [of’Tencent has no dream’] has become trivial." He personally believes that "Tencent is a good leader by connecting and empowering, building the belief and imagination of the future, and establishing resource allocation and public input." He also added: "I personally like Tencent’s recent formulation of’technology for good ‘, so my dream is: Tencent can help everyone strive to get close to it (technology for good)!"

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How many people can the "connection tool" realize their dreams?

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In fact, the reason why there is the question or discussion of "Tencent has a dream" is not unrelated to the development of Tencent in recent years. From the perspective of specific products, since the launch of "popular" WeChat, Tencent is not without innovation, but many products that are popular in the market are closely linked to WeChat, including WeChat red envelopes, WeChat Pay, WeChat official account, WeChat Mini Program, but the outside world regards them all as "WeChat", rather than new achievements. At the same time, Tencent’s investment has been "fruitful", and the listing of invested companies such as ZhongAn Insurance, Sogou, China Literature, and Yixin Group has brought tens of billions of dollars to Tencent.

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In comparison, Tencent’s achievements as a tool to connect other industries seem less obvious; or even if the connection is successful and produces results, many people do not know that they are related to Tencent. However, a little review of some of Tencent’s recent "connection" achievements reveals a lot of surprises.

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For example, Tencent recently entered into a strategic partnership with the World Wildlife Fund (WWF) to launch digital conservation efforts. In Shenzhen Bay, after a user’s mobile phone QQ scans the sculpture in front of them, several white dolphins will jump up from the "water" and swim around. It turns out that this is a "digital landmark" project explored by the two sides. In the future, when people walk, bike or sightseeing along the coast of Shenzhen Bay, they can pass by more similar magical sculptures or devices. Open the mobile phone QQ to "scan", and dolphins will play to their heart’s content, or birds will circle and pitch on the screen. More importantly, people can also learn about these beautiful creatures: "There are only about 2,000 Chinese white dolphins left in China, living in the Pearl River estuary; the black-faced spoonbill is a bird in Shenzhen, and the population is extremely rare; they are all state-level protected animals and the aborigines of Shenzhen Bay…" WWF related people believe that such "digital landmarks" not only belong to Shenzhen, but also belong to the world. Through the exploration with Tencent, more cities and regions can have their own "digital landmarks", allowing people to feel the wonder and beauty of nature more strongly, and arousing the public’s awareness of protecting the ocean and caring for endangered animals. This case may make many nature conservationists "dream come true".

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There is also the "digital classroom" created by WWF and Tencent, which may fulfill the dream of many ecological rangers. It turns out that there are more than 370,000 ecological rangers in China, who are the most basic guardians and main force of national parks, cruising day after day to eliminate fire pests and stop poaching. However, due to the dispersion of personnel and the lack of training teachers, how to better train these rangers has become a problem. The "digital classroom" will introduce WWF’s rich and high-quality content to provide online training courses for ecological rangers and other practitioners, including relevant laws and regulations, wildlife identification, wild survival knowledge, etc., so that they have more professional knowledge and skills, and have more safety when walking in the forest.

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In fact, after the spread of "Tencent No Dream" exceeded 1 million, Pan Chaos also sent a paragraph in his circle of friends: "Tencent has no dream, Tencent has achieved the dream of many people…" A Tencent grassroots employee sent reporters his thoughts after watching "Tencent No Dream": "Tencent will never be perfect, but fortunately it has been evolving – because there are many young people chasing dreams here, and it is also becoming the dream of young people."

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Pan’s Confession in Moments

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Perhaps it is more practical for more people to realize their dreams with the help of technology than whether a company has a dream.

Hengchi 5 ushered in the first OTA upgrade after listing, and national delivery accelerated

On January 6th, Hengchi 5 announced the launch of the first OTA upgrade. With the blessing of intelligent technology, Hengchi 5 can achieve a full-area OTA upgrade for the entire vehicle life cycle, making car upgrades as easy as mobile phone upgrades.

It is reported that OTA refers to the over-the-air download system of the car, which upgrades the wireless system through mobile communication technology. Auto OTA refers to the upgrade of in-vehicle applications, multimedia systems, or the underlying system of the vehicle.

The upgrade of Hengchi 5 Automotive OTA includes optimizing sleep wake-up (low temperature vehicle wake-up optimization, power battery intelligent replenishment optimization); optimizing the function of vehicle slow charging mouth cover; optimizing the instrument anti-theft authentication display after the vehicle is powered on; optimizing communication network signals, etc., to improve the user experience.

It is understood that the Hengchi 5 will be pre-sold on July 6, 2022, officially mass-produced on September 16, 2022, and the first batch of vehicles will be delivered on October 29, 2022. It is currently being delivered in more than 20 cities across the country, including Beijing, Shanghai, Guangzhou, Tianjin, and Shenzhen.

On December 30, Hengda Automobile announced that Hengchi 5 is in mass production and has delivered 324 vehicles to users. In addition, in order to save costs, the group is carrying out a series of cost-saving measures, including reducing the overall number of employees, arranging some employees to stop work and rest, and reducing wages for some employees. It will continue to create favorable conditions for the mass production of Hengchi 5 with maximum efforts.

Autonavi releases DIY map feature, enabling the creation of personalized maps and self-driving itineraries

  Everyone can create their own map! Autonavi recently launched a new feature of DIY map, which allows users to mark multiple locations, customize self-driving travel routes, and support multiple people to build and share with friends. DIY map is a re-interpretation of Autonavi’s new brand value proposition "Autonavi map, familiar everywhere", which further meets the personalized map needs of sub-groups and specific scenes.

  Focusing on map services for 19 years, Autonavi has now built a map covering the national road network information and a large number of POI points of interest. But in many scenarios, what people need may not be a standardized map, but some specific places that carry their interests, work needs or precious memories. For example, honeymoon trips, self-driving tours, motorcycle runs, photography spots that can produce photos, drone release points, driver toilet maps, takeaway rider food delivery maps, etc.

  "Using Autonavi’s proven mapping technology capabilities to provide a tool that allows everyone to easily mark places or routes and create a unique map, that’s what we designed DIY maps for," said Autonavi’s head of mapping related products.

  Now, users can use the latest version of Autonavi map and click on the "Messages" tab below to see the "My DIY Map" entrance. Click "Mark Location" to add any location in the map, and you can also fill in personalized names, descriptions, pictures and mark colors. Users who like self-driving tours click "Make Directions", and they can easily customize the tour route according to the guidance. After submitting, this information will be visually presented in the DIY map.

  "Before, every time I organized a self-driving car, I was very tired. I always had to explain the route to friends who had never been there, and the communication cost was very high. Now that I have the Autonavi DIY map, I will send the planned route to the group in advance. Friends can directly see the route itinerary, route points, scenery photos and other information, which is very convenient."

  Mr. Pang is a delivery stationmaster of a takeaway platform, and he has encountered some difficulties in managing new riders. "In the early days of the station, new riders always encounter the problem of not being able to find the building number, and many times they get bad reviews because of this. Later, I learned that you can use the Autonavi DIY map to mark the uncommon building number, so I took the rider to make a delivery map near Wangjing. There is a building number, and it will also mark the entrance and exit of the community and the repair point. Now our newcomers are no longer afraid of being unable to find a place for food delivery!"

  Maps and location are one of the most frequently used internet services. With the popularization and deepening of digital life, people’s needs continue to expand. To this end, Autonavi Maps has continued to strengthen product technology innovation in recent years. It is the first company in the world to launch lane-level navigation services on mobile phones. It is the only company that supports both AR driving navigation and AR walking navigation. It has innovatively launched traffic live and DIY maps, which continue to enhance the professionalism of map services and the breadth of people covered.

JD.com Catering partners with Meixin to empower the in-depth development of the catering supply chain

Beijing Central Broadcasting Network reported on September 17 that if revenue performance and conversion rate are the superstructure of a catering enterprise, then the catering supply chain is the foundation for the development of a catering enterprise.

In recent years, restaurant chain has become the mainstream trend of the development of the catering industry. Correspondingly, the catering supply chain enterprises have also undergone profound changes, and are changing from a single, traditional to a comprehensive and intelligent direction.

While a number of catering supply chain enterprises have risen rapidly, major catering enterprises have also begun to strengthen their supply chain construction and seek new development breakthroughs.

(Picture provided by the enterprise, issued by the Central Broadcasting Network)

JD.com Catering partners with Maxim to deeply empower the development of the catering supply chain

It is reported that on September 14, JD.com Catering and Maxim signed a strategic cooperation agreement. The relevant person in charge of Maxim said that this signing is a milestone for both parties.

As one of the largest catering groups, Maxim’s has been in the industry for 65 years. So far, it has expanded nearly 80 catering brands and operated more than 1,800 high-quality baking and catering stores in China and South East Asia. To support such a huge catering group, it needs a strong supply chain to back it up. To this end, Maxim is actively building its own supply chain system while also seeking a better third-party cooperation platform.

Meixin and JD.com Catering signed a strategic cooperation agreement (photo provided by the enterprise, issued by China Central Broadcasting Network)

In this cooperation with JD.com Catering, Meixin can rely on the JD.com Catering platform to create integrated supply chain solutions from food supply, warehousing and logistics to procurement digital operation management, and explore a better supply chain development model for the catering industry.

JD.com Catering, as the catering business of JD.com Retail Group, has been committed to providing customized services and one-stop supply chain solutions for large and medium-sized brand catering, social group meals, hotels, canteens of enterprises and institutions, and other channels.

The cooperation with Meixin is also of great significance for JD.com Catering to enhance its brand effect, and also serves as a model for its subsequent undertaking of more national chains.

One is a well-known catering group, and the other is the leading digital catering supply chain platform. Their combination will surely bring long-term positive development to the catering industry.

With so many supply chain platforms, why did Meixin choose JD.com Catering?

According to the "2021 China Catering Supply Chain Research Report", in recent years, both listed and non-listed companies have been actively financing their supply chain layout, improving operational efficiency and optimizing industrial processes.

For medium and large chain catering brands, with the increase of volume and influence, the requirements for raw materials are getting higher and higher. At this time, whoever has a strong supply chain is likely to be invincible. However, building a supply chain by yourself is not an easy task. In addition to requiring huge capital investment, how to get through the warehousing, logistics and other links of the supply chain is also a major problem.

Therefore, due to factors such as cost reduction and quality improvement, most medium and large chain restaurants will choose to cooperate with mature supply chain enterprises in order to focus more time and energy on enterprise operation management and Product Research & Development.

(Picture provided by the enterprise, issued by the Central Broadcasting Network)

The person in charge of Meixin said that the reason why Meixin chose to cooperate with JD.com Catering is that in addition to JD.com Catering’s high reputation and recognition in the catering industry, the most important point is that JD.com Catering can not only help Meixin solve operational pain points through the digital catering supply chain, but also meet its personalized needs and provide a one-stop supply chain solution in line with its development.

1. Logistics

Zhang Haizhen, head of Maxim’s supply chain in China, said, "Maxim’s 14 food and beverage brands in the Chinese mainland, with nearly 260 stores in 15 cities across the country, and nearly 5,000 SKUs in operation, such a business layout in the existing supply chain system is a very big challenge."

JD.com Catering can use its own advantages to meet the logistics needs of all Maxim’s supply chains in one stop, helping it optimize inventory management, reduce operating costs, and efficiently allocate internal resources.

Logistics and warehousing of JD.com catering (picture provided by the enterprise, issued by China Central Broadcasting Network)

It is understood that JD.com Catering and JD.com Group Cold Chain Logistics pioneered the "Catering Business Self-operated Cold Chain B2B Warehouse Distribution System", set up 7 warehouses in 7 regions, and passed the "BRCGSS & D Global Standard System Certification", covering 24 third-tier cities across the country, which can meet the requirements of JD.com Retail Group’s self-operated cold chain 2B business.

2. Raw materials

For large catering companies like Maxim’s, its multi-brand operation covers a wide range of catering categories, involving a wide variety of ingredients and seasonings of different origins and qualities. This leads to large differences in the procurement prices of raw materials in different regions, and the dispersion of origins has caused difficulties in integration. In addition, the long chain chain of the industrial chain requires multi-level sales, and there may be problems such as distribution loss and insufficient weight in the traditional procurement process, which virtually increases the production cost and operating cost of the enterprise.

In addition, it is impossible to accurately grasp the freshness of the ingredients and the stability of the supply.

YAKINIKULIKE first store in Chinese mainland (picture provided by the company, issued by CCTV)

With JD.com Catering, Meixin can provide the underlying basic capability guarantee for Meixin’s core procurement link to improve efficiency through JD.com Group’s million-level commodity pool and other underlying capabilities, and can further optimize user experience and build a precise reach system.

In addition, in terms of food safety traceability, JD.com Catering will record the important data of each link in the whole life cycle of food from raw material procurement to user’s table throughout the process. Through the Internet of Things and blockchain technology, a scientific and technological mutual trust mechanism is established to ensure the immutability and privacy protection of data, which can realize the whole process of traceability and escort the whole circulation process of goods.

3. Finance

The catering industry with heavy asset operation has never been an easy business to do. Expenditures such as raw materials, labor, rent and promotion and marketing are all pain points faced by catering people. In the past two years, due to the impact of the pandemic, many catering companies have generally faced pressure such as declining revenue and reduced gross profit. Some catering companies ultimately regretted exiting the market due to a break in cash flow.

As a full stack professional catering supply chain platform, JD.com Catering can provide customers with financial services for a variety of account period solutions, including credit purchase, account period management and other modules, which can meet the business needs of catering enterprises for unified payment of multiple stores, and provide customers with the convenient experience of "advanced goods, post-payment" to assist catering enterprises in solving problems such as financial constraints in the process of rapid growth of stores.

JD.com Catering’s powerful back-end (picture provided by the enterprise, sent by China Central Broadcasting Network)

Step 4 Retailability

The "2020 China Catering Brand Power White Paper" proposes that retailing is the "second curve" of catering brands. Many leading catering brands are involved in the retail field, and the future catering sales channels are no longer limited to offline catering stores; the combination of online and offline models, standardized and retail catering product sales is the general trend.

Under the trend, as a 65-year-old established catering group, Meixin needs to actively embrace the retail field, reshape the catering model with new retail thinking, and transform products or ingredients into retail forms to enter the market based on brand precipitation and own traffic. Through the blessing of online channels, users can achieve secondary value transformation and brand cross-channel extension, fully and directly reach a large number of consumers, and provide online sales channels with the opportunity to convert huge sales traffic. This is also the most important point of Meixin.

Next, through the collaboration with JD.com Catering, Maxim will gain more solutions in the areas of retailing and integrated marketing.

Digging deeper into the supply chain, JD.com Catering offers more possibilities for the development of catering enterprises

From the current situation of the development of chain catering, compared with foreign countries, the chain catering industry in our country is still in the preliminary stage, the concept of social division of labor of medium and large chain catering enterprises is weak, and large-scale professional catering supply chain service enterprises are very scarce.

It is precisely because of the huge prospects and market gaps in the catering supply chain market that JD.com Catering has taken the lead in entering the blue ocean market of the catering supply chain with its keen business sense.

As the most leading catering digital supply chain, JD.com Catering has been committed to helping catering enterprises achieve standardization and large-scale development, providing one-stop full-care supply chain solutions for national catering brands. In the list of catering enterprises served by JD.com Catering, you can see many well-known catering brands, such as Local Qi, Fengmao Grilled Skewers, Will Taiwuji, Xihe Catering, etc.

Local gas (picture provided by the enterprise, issued by China Central Broadcasting Network)

JD.com food and beverage industry upstream integration of all categories of high-quality supplier resources and origin rough processing capacity, sales finishing capacity, to achieve customer classification, product grading, and open up the food and beverage industry from origin to table full link. Standardization of non-standard products in the food and beverage industry, traceability of operating data, financial process compliance, and use of digital capabilities to solve industry pain points. Use JD.com Group’s financial and supply chain advantages to reduce costs and increase efficiency for the industry. Promote the retail development of food and beverage, and create economies of scale for industry customers.

In addition to serving chain catering brands, JD.com Catering is also expanding its business scope, such as scenic catering, hotel catering, self-operated catering stores, and group catering businesses.

The group meal catering business of JD.com Catering (picture provided by the enterprise, issued by China Central Broadcasting Network)

It is understood that currently JD.com Catering has reached in-depth cooperation with nearly 200 catering stores across the country, many of which are high-quality large enterprises at home and abroad. In terms of project cooperation, it has made great efforts to create excellent typical cases in many industries.

For example, in March 2021, JD.com Catering cooperated with well-known chain catering brands in the Beijing-Tianjin-Hebei region, and within half a year of cooperation, from preparation for operation, trial operation to formal operation to today’s in-depth cooperation, the monthly supply amount was nearly 10 million yuan, running through the one-stop full-trust supply chain operation model.

In terms of the group meal supply chain, JD.com Catering connects with many group meal operators such as Kuaikeli and Xinyouhao, and has opened up multiple links such as systems, platforms, and finance.

When it comes to future goals and plans, Ma Jun, head of JD.com Catering, said that in the future, JD.com Catering will join hands with more ecological partners to create a new model of targeted supply chain for different scenarios, and provide one-stop supply solutions to create greater value for the transformation and upgrading of catering enterprises.

(Note: The pictures in this article are all provided by the enterprise, author: Xiaoyun)

[Newsweek] This Week’s Viewpoint: Fishermen ashore (20130601)

  CCTV News: In recent years, there have been more and more news about China fishermen being bullied and unlucky at sea. The latest news is that our fishing boat was detained by North Korea, and the Taiwan Province fishing boat was shot by a Philippine official ship at sea. So far, the matter has not been settled. When we condemn the Philippine civil servants for being cold-blooded and not talking about law and humanity, another question is often overlooked by us. Why do our fishermen go fishing so far away these years? Is there not much fish on our shore? Yes, the answer is sad. The geography textbook tells us that there are four major fishing grounds in the offshore area, namely Bohai Fishing Ground, Zhoushan Fishing Ground, South China Sea Coastal Fishing Ground and Beibu Gulf Fishing Ground. Unfortunately, they still exist in the geography textbook, but in reality these four fishing grounds are almost in name only. In this context, quite a few fishermen’s identities have begun to blur, and fishermen will go ashore if they can’t, but who they are when they come ashore, whether they are farmers or workers, or what? Newsweek focuses on fishermen this week, from going out to shore.

  Scene: things in the net fall out.

  Commentary: This is what the reporter picked up with Guo Wenbiao, the boatman, at a fishing point 50 nautical miles away from Shitang Town, Wenling. Among a pile of red seaweed, stone crabs and some small shrimps, there are only a few small fish. The fishermen picked it up for half an hour and only picked out less than 10 Jin of fish. After more than five hours at sea, this is all their harvest. Guo Wenbiao, the boatman, said that this is the status quo of the East China Sea, and there is basically no fishing to catch.

  Commentary: The same situation happened not only in Wenling City, but also in Linhai City. The reporter took a trawler and sailed for offshore operation, but only a small bucket of shrimps was harvested when the two nets were dragged down. Fishermen told us that it should be the fishing season for plum fish, but now it is hard to find a fish.

  Fisherman: I can’t make any money. I can’t do this. I basically lost money this year.

  Commentary: This phenomenon not only appears in Taizhou waters, but also in Zhoushan, Ningbo and other fishing grounds in the East China Sea. Even if the fishing boat goes out for seven or eight hours, it can only catch some small yellow croaker. Fish like this is less than 10 yuan a catty in the market, and the value of a net is only more than 1000 yuan, while the cost of diesel oil for fishing boats is more than 1000 yuan per hour.

  Lin Dongyong, deputy director of Zhejiang Ocean and Fisheries Bureau: In recent years, the overall situation of fishery resources has shown a downward trend. Basically, there are no fish to catch in most areas in the late spring flood.

  Commentary: The East China Sea was originally the fishing area with the richest fishery resources and the highest output in China. Now "fishing in the sea" has become like "looking for a needle in a haystack". In order to avoid losses, thousands of fishing boats have returned to Hong Kong in Wenling since mid-March this year. Not long ago, a proposal was jointly signed by more than 100 fishermen in Shitang Town, Wenling City, Zhejiang Province. In this proposal of less than 300 words, the main proposal is to extend the fishing ban period of light purse seine from the current two months to three months.

  On-site: The scene of the lighting fence photographed by fishermen.

  Commentary: This is the picture of light purse seine fishing. Rows of high-power incandescent lamps emit dazzling light. Each of these lamps has more than 3 kilowatts, and the irradiation depth of seawater can reach 50 meters, which can instantly turn the seabed into day. Fish have phototaxis, and large and small fish chase the light and are caught in the net. This is a picture of fisherman Luo Rihua catching his net with the light of his mobile phone. More than ten tons of fish covered the deck of the whole ship. It looks like a bumper harvest, but Man Cang green fish and yellow fish are only the size of a child’s palm, and each fish weighs no more than one or two.

  Fisherman Luo Rihua: The fish is too small, and I feel a little sad myself.

  Commentary: At present, there is no clear regulation on the power of light bulbs in our country. In order to catch more fish, fishermen keep increasing the power of light bulbs. When you start fishing, 100 lights are turned on together, which can make the fish around you blind in an instant.

  Guo Wenbiao Fisherman: We don’t have to suffer like this. Everyone will use it with me. Everyone will die together and die together. Without fish, all the fish in the future will die.

  Commentary: With the development of science and technology, the fishing boats are getting bigger and bigger, the power is getting higher and higher, and the fishing methods are constantly innovating. Not only light purse seine, electric pulse fishing and so on are extremely destructive, but even traditional fishing nets are becoming more and more woven under the competition of interests.

  Scene: Just a needle can come over, and nothing can escape here, poor little fish. 

  Fisherman 3423: How much is a catty of small fish? One yuan a catty, what can small fish do, fish meal. 

  Commentary: At present, there are more than 30,000 registered fishing boats in Zhejiang. These fishing boats comb the East China Sea over and over again like a grate. Many young fish have no chance to grow up at all, so they can only be turned into fish meal and turned into feed. Among the four major economic fish in the East China Sea, yellow croaker, small yellow croaker and cuttlefish were on the verge of extinction due to frequent overfishing in the early years, and the only hairtail with the strongest reproductive ability remained, which also suffered the same bad luck in the past two years. The research results of Zhejiang Institute of Marine Fisheries show that the output of hairtail in the East China Sea dropped by 40% last year alone.

  Fisherman Zhang Wenlai: The fishing moratorium is very important to us, and it must be delayed. If it is not delayed, the fry will be lost after being arrested, and we will have no choice in the second half of the year.

  Commentary: The fishermen who make a living by fishing actually took the initiative to ask for an extension of the fishing ban, which was also a decision that the fishermen had to make. Because these fishermen who have been fishing for a living all their lives know that if the current fishing methods continue, their fishing career will soon come to an end.

  Guo Wenbiao Fisherman: If we go on like this, we will die. The fishermen will really die. How many fishing boats and how many descendants have been raised by the sea? Now we don’t know if we can raise them or not.

  Bai Yansong: If you have the opportunity to come to Ningbo, a big city which is very close to Zhoushan, and study the top ten famous dishes in this city, you will find that most of them are related to seafood. There are several famous dishes in which yellow croaker actually plays the leading role, but now if the word "wild" is marked next to the yellow croaker, the price will go up, and most people dare not order it because you can’t afford it. It can be seen that it is extremely difficult to eat wild yellow croaker, because it is not easier to catch wild yellow croaker in the sea than to find giant pandas in the mountains of Sichuan and Shaanxi. No wonder the local people said with anxiety, don’t talk about yellow croaker. It won’t be long before hairtail will sell the price of yellow croaker. Now it’s not easy to catch anything. When the fish is gone, the identity of fishermen begins to be embarrassed. There is no way out in the sea. Is there one on the shore?

  Site: sailing at sea

  Commentary: On the sea surface about 50 nautical miles away from Shitang Town, Wenling City, groups of maroon floating objects can be seen from time to time, and the color of the sea has also changed obviously. Fishermen say that this is a red tide.

  Fisherman Guo Wenbiao: Coupled with industrial pollution on land, it must be discharged into the sea. 

  Reporter: Do you often see red tides?

  Guo Wenbiao: Often, in recent months, it seems to be coming again now.

  Commentary: Not many fish can be caught in the first place. Coupled with the eutrophication of seawater caused by industrial waste water, red tides that threaten the survival of fish are induced from time to time. The fishermen’s already difficult livelihood naturally has an uncontrollable risk. Eating by the sea, fishermen are most sensitive to the changes in the ocean. In fact, the problems that appear in Wenling today have long been experienced in other regions.

  Scene: Fishermen at the seaside of Dagang, Tianjin are packing fishing nets on board.

  Commentary: In March this year, we visited Mapengkou Village in Dagang District, Tianjin, which borders Hebei and is close to Bohai Sea. Similarly, because of offshore pollution, villagers in Mapengkou Village have gained less and less from offshore operations in recent ten years. Except for such sporadic boats, most villagers have gone ashore to find another way out.

  Zhu Zhiying, a villager in Mapengkou Village: At first, it was individual farming, and the village committee also collectively developed a part. Later, all of them were transformed and finally transformed into salt plants.

  Commentary: Zhu Zhiying, 66, was also an orthodox fisherman in his early years. He used to work at sea, but now he looks no different from ordinary farmers. They can’t go out to sea to fish. When they first landed, they only relied on tidal flats for their livelihood.

  Zhu Zhiying: The income is that whoever develops will benefit.

  Q: How much can you earn from this beach?

  Zhu Zhiying: The income is about 70,000 to 80,000 yuan per person every year, and at least 30,000 to 50,000 yuan per person.

  Commentary: This fishing village with a population of more than 1,700 owns nearly 90,000 mu of beach land allocated by the state, which is used for drying salt and raising shrimps. Some villagers with flexible brains can still maintain their lives at a good level by relying on the income they get from the beach land every year. However, in recent years, the beach land on which they depend has been transferred.

  Zhu Zhiying: The purpose is to attract investment, attract investment, solve the problem of re-employment for Mapengkou (a village), and recruit investors with environmental protection and greening to develop here, so as to solve the employment problem of Mapengkou (a village) and the problem of future generations.

  Commentary: In April 2011, the village committee of Mapengkou No.1 Village officially signed a transfer agreement with Dagang Harmonious Fishing Ground to outsource 70,000 mu of tidal flat land in the village for 60 years, with a total contract fee of 150 million yuan. At the same time, an indefinite contract was signed, and the right to use 16,700 mu of sea area was transferred to an individual’s name, with a transfer fee of 160 million yuan. But up to now, the villagers have not received the corresponding transfer compensation from the village.

  Zhu Zhiying: Now it means that from a tourist area to four chemical plants, it has not been built, and it has been transformed into a salt plant, which still accounts for 35% of the shares. So far, in the past seven years, the villagers in Mapengkou Village have not seen a penny.

  Commentary: According to Zhu Zhiying, the villagers agreed to transfer the beach land. First, they took a fancy to the contractor’s promise to build a chemical plant and a tourist area to create employment opportunities for the village. Second, the village owns 35% of the equity dividends of contracted projects, which is a long-term income. Finally, there is a land transfer fee totaling more than 300 million yuan, and each person can share about 170,000 yuan. However, it was a happy thing, but it didn’t yield good results. The villagers failed to wait for the promised factories and tourist areas, but lost their original income from aquaculture and fishery.

  Zhu Zhiying: If it is said that it is beneficial to build factories and tourist areas according to the original plan, the salt flats will be owned by outsiders, which will definitely do great harm and loss to our farmers and have no source of livelihood.

  Commentary: In desperation, most of the young and middle-aged people who have the ability to work in the village went to Tianjin Binhai New Area to make a living by working, and became a relatively different kind of migrant workers. Those who stay in the village are old people or people who have lost their ability to work. Zhang Jingui, 69, once worked as a helper in a collective shrimp pond in the village, and now he has no job.

  Q: How big is this pool?

  Zhang Jingui: This pool covers an area of 3,000 mu.

  Q: So what is kept in this pool?

  Zhang Jingui: Raising shrimps.

  Q: How many shrimps can you produce each year?

  Zhang Jingui: Every year, anyway, more than 50 people get more than one million yuan.

  Commentary: Just two years ago, this shrimp pond with an area of 3,000 mu has also been contracted to individuals. Every day, the old man Zhang Jingui will still go around this pool, because it was originally the lifeblood of more than 50 old, weak, sick and disabled people in the village. He still remembers that this pool once brought him hope, but now the old man doesn’t know what else to do to improve his life except the 70 yuan pension he receives every month.

  Bai Yansong: Fisherman, fisherman, look at these two words carefully. If you want to be a fisherman, you must first get close to the water, and then there must be fish in the water. At this time, a fisherman will be established. If the water is polluted, or the intensity of salvage is too high, and the fish in the water is gone, then the fisherman will only have the word "people". If you want to be a good "citizen", you have to make a living, and you have to think about ways to make a living. Raising a family is a big deal. For those fishermen who have to go ashore or want to go ashore, what is the way out? Let’s think about the word "shore" carefully. Maybe it’s just like a reminder that I have to have a new backer first, and this backer is just going to work in the factory. Add it up.

  Video 3: Go ashore, OK?

  Commentary: Since 2002, the Ministry of Agriculture has started to implement the policy of changing jobs for fishermen. The goal is to reduce the number of boats by 30,000 in five years, and about 300,000 fishermen will change jobs. However, the implementation was not smooth. Most of the eliminated ships were boats and sunken ships, and only 80,000 fishermen switched to production. Many fishermen returned to the sea after switching production for several years because of difficulties in making a living.

  zhejiang university school of economicsteachaward Wang Zhikai: It is very difficult for fishermen to change their production and transfer by themselves. One is his own knowledge structure, his employment value habits and living habits, which he is not easy to change. The second one is a key factor, and it has a great precipitation cost.

  Guo Xianfa, a fisherman in Shitang Town, Wenling City, Zhejiang Province: I didn’t study, I could only fish, and there was no other income, that’s all. Change careers, fishermen can’t do it, and no one wants to change careers. That’s it. If there is no supply, we will definitely change careers, change careers, he will change careers, and the boat is thrown away for nothing, just like this.

  Commentary: Guo Xianfa is a fisherman in Shitang Town, Wenling City, Zhejiang Province. He has two boats at home and earned a solid family business by fishing. Now, his children are no longer engaged in fishing, but Guo Xianfa himself has no idea of changing careers. It is unrealistic for fishermen of his generation to go ashore.

  zhejiang university school of economicsprofessor Wang Zhikai: You said that we would switch to shipbuilding and petrochemical industry in our present coastal areas, and this is called marine biology and marine medicine. Obviously, there are farmers who can’t move in, right?

  Commentary: Now, Wenling, Zhejiang Province is also exploring a new way out. Conditional fishermen buy big boats in partnership to go to the distant sea, and some fishermen have started fishermen’s music to take tourists to the sea for experience.

  Guo Wenbiao Fisherman: Now that the fisherman is happy to come, I will tell him that there is no fish now, and it is still possible for you to experience the life of fishermen.

  Commentary: While encouraging fishermen to change jobs and production, since 2006, the state has provided diesel subsidies for each kilowatt of fishing boat engines. Fishing boats that meet the standards can get subsidies ranging from 400,000 yuan to 700,000 yuan per year. This policy aimed at increasing fishermen’s income has stimulated the surge in the number and horsepower of fishing boats from the side.

  Lin Dongyong, deputy director of Zhejiang Ocean and Fisheries Bureau: The biggest contradiction in our current marine fishery is the contradiction between the increasingly powerful fishing capacity and the increasingly depleted fishery resources.

  Ding Lifa, Chief of Fishery Department of Wenling Ocean and Fisheries Bureau: Since the introduction of diesel subsidies by the state in 2006, the income of fishermen has increased obviously, but it has boosted the shipbuilding industry. If there is no diesel subsidy, the amount of national diesel subsidies is not so large, and fishermen’s shipbuilding enthusiasm is not so high.

  zhejiang university school of economicsprofessor Wang Zhikai: Let’s take Zhoushan in Zhejiang as an example. From 2000 to 2010, Zhoushan’s fishermen’s team remained at more than 300,000, and by 2010 it was more than 400,000. The reason why the fishermen’s team will increase is that they can’t move and have no choice. Plus, after all, Zhejiang’s coastal areas are still developed provinces, and there are foreign migrant workers to join, so the fishermen’s team will increase.

  Commentary: On May 20th, Zhejiang Ocean and Fisheries Bureau held a press conference to inform about the specific situation of fishery in the East China Sea. At present, there are more than 30,000 registered fishing boats in Zhejiang alone, and the fishing technology is also developing constantly. Now, the fishing capacity of one boat is equivalent to that of ten boats in the past. In addition, the current diesel and shipbuilding subsidy policies have also stimulated the crazy development of the fishing industry to some extent. Experts from Zhejiang Ocean and Fisheries Bureau are discussing relevant policies such as extending the fishing moratorium and introducing the fishing boat withdrawal mechanism. Specific measures will be introduced in early June.

  Ding Lifa, Chief of Fishery Department, Ocean and Fisheries Bureau, Wenling City, Zhejiang Province: Can you cut out a piece of diesel subsidies for fishermen’s old-age insurance and social security, or improve the basic facilities in fishing areas, so that fishermen can enjoy it, which is good for fishermen to engage in other production and leisure fishing?

  zhejiang university school of economicsprofessor Wang Zhikai: If we want to get fishermen ashore to recuperate in this sea, then we must also guarantee this basic social security for fishermen. Compared with fishermen, the farmer owns the sea area, so the farmer still has a few acres of land that he can see, so if the farmer uses this land as a guarantee after you leave, once the fisherman loses the sea, it may really be nothing. Then you can only let him go ashore if you bring him into the social security system.

  Bai Yansong: In the reporter’s interview, in fact, another new term was revealed, which is called nearshore dead zone. Due to the pollution brought by land, there are no signs of life and no fish and shrimp in the large sea area near the shore. Think about it. If there are no fish on the shore, fishermen will go further and further. If they want to go far, they will invest more and more money to buy big boats and go out to sea, and then they may take big risks. The result is still unknown. But beyond that, there are not many roads, unless you change production and go ashore, you will face the embarrassment of identity and various challenges of ability, financial resources and environment. In this case, it is very important to treat the symptoms, such as helping fishermen who have changed their production, escorting fishermen who have been fishing for a long time, and protecting their fishing. But what is really important is to cure the problem, so that the sea around us can recuperate, fish and shrimp can grow, and the offshore ecological environment can be improved, otherwise the fishermen will eventually become a protected business with cultural relics.

 

8.3 points, hot search first! Why does "Little Joy" become another explosion


Special feature of 1905 film network At the beginning of the year, a film "Everything’s Fine" wrote all about China’s family’s pension problem and family of origin’s injury, and accurately hit the "pain point" of the audience.Now, a film "Little Joy" takes the "College Entrance Examination" as an incision to show another cross-section of China’s family to the audience.

Since its launch at the end of July, the popularity of the TV series "Little Joy" has increased all the way. Not only has it been frequently searched, but the Douban score has been countered from 8.0 to 8.3.

 

Just like the popularity of Everything’s Fine at the beginning, Little Joy has also set off a wave of national discussions on educational topics with the help of the "authenticity" of realistic themes.

"Little Joy" revolves around the preparation process for the "College Entrance Examination" of three ordinary families: Fang, Qiao and Ji.In the process of sprinting towards the most important exam in China’s life with the family as the unit, parents and children are also experiencing countless "quizzes" from life.

 

If the first few episodes are still filled with a relaxed and happy atmosphere, the recent plot has turned sharply, and every family has encountered intractable troubles and crises.

 

Huang Lei and Christina’s Fang couple are both facing unemployment crisis, and their parents have been cheated into debts of 800,000 yuan.

 

Qiao Yingzi, the "schoolmaster", is gradually out of breath under the bondage of "maternal love" full of control desire. Even in the latest episode, she had a fierce argument with her parents and was impulsive to jump into the sea.

 

Ji Jia’s parent-child relationship had just eased, and Yongmei’s mother liujing was diagnosed with breast cancer.

 

It’s true that every family has a hard book to read.

 

"Why Little Joy" was once ranked first in Weibo’s hot search, with a reading volume of over 400 million.

 

Some netizens explained in the comments: "It is precisely because there are too many helpless trifles that it seems how important it is to be’ small joy’. Just like looking for diamonds in glass slag, it is worth discovering again. "

 

Similar to the irony of "everything is fine", behind "little joy" is also "little anxiety" that can’t be avoided in ordinary family life.

Three typical China families

Who poked your "pain point"

One of the reasons why Little Joy is highly praised is the "realism" of the plot and details. Whether it is the intimate details of husband and wife getting along or the parents’ every move when they "teach" their son, people often exclaim: "Director, why do you want to spy on my life?"

Christina’s mad drama made many netizens exclaim and saw the "mother mother"

Three families with different painting styles in the play also constitute a ukiyo-e painting of Chinese college entrance examination families. Through their mode of getting along with each other and their educational ideas, we can always see the shadow of ourselves or our families, and let the audience reflect on what family education should look like. 

"Lover Style": You are everything to your mother.

 

The "lover-like" parent-child relationship between Song Qian and his daughter Qiao Yingzi played by Tao Hong is the most controversial.

 

As a single mother, the frustration of marriage made her pour all her "love" into her daughter, and her daughter’s success became her goal in life and the way to prove herself.

 

As Song Qian often said, "Eiko, you are everything to your mother."

 

From childhood to adulthood, her daughter’s food, clothing, housing and transportation were all arranged by her, and the study plan must be strictly completed according to the timetable set by her.

 

The daughter’s room is equipped with an observation window, so that her mother can keep an eye on her every move at any time. The mother and daughter are like "conjoined twins" and have no private space.

 

No wonder Eiko once quietly told his father that he was at home every day as if he were in a prison.

 

This kind of maternal love may be meticulous in material, but it is extremely lacking in spirit. A mother imposes her will on her daughter, but never listens to her real needs.

 

All the voices of opposition are labeled as "love" and politely but ruthlessly rejected.

 

Song Qian once said to Eiko, "Mom has already arranged the road behind you." This road is entirely wishful thinking of my mother, and I have never asked my daughter for advice.

 

To put it bluntly, she treats her daughter as her private property, not as an independent individual.

 

In the play, this heavy maternal love has made Eiko gradually breathless. She began to rebel against her mother by playing truant and lying in disguise, and her personality became depressed and depressed.

 

In the name of mother’s love, we should "control". Behind this suffocating maternal love, both mother and daughter lost themselves.

 

"Airborne": Late Love

 

If Song Qian’s maternal love for Eiko is too much, Ji Jia’s parents’ love for Ji Yangyang is seriously lacking and late.

 

Because of work reasons, parents have been absent from their son’s growth all the year round, and suddenly "airborne" in the third year of high school. Naturally, it is difficult to get children’s acceptance and recognition.

Faced with this sense of estrangement and alienation, Ji Jia’s parents’ handling methods are worth learning.

 

They can try to understand and experience children’s hobbies from their sons’ point of view, such as playing video games and practicing karting. Taking interest as a breakthrough, Ji Yangyang’s heart is opened step by step.

 

When their son’s exam results are not ideal, they can also be reasonable and positive, telling him that exam results are a stepping stone to realize his dreams.

From this point of view, Ji Jia’s educational philosophy is superior to Qiao Jia’s, but there is a saying that "the best love is companionship", and it is often difficult to make up for the harm caused by the absence of parents in the process of growing up.

 

From the source, less "left-behind children" in cities like Ji Yangyang may be the best fatherly love and maternal love.

"Open": both father and son and friends.

 

Among the three families, Fang’s family atmosphere and parent-child relationship are undoubtedly the most enviable.

 

Fiona Fang and Tong Wenjie, played by Huang Lei and Christina, respectively played the roles of "tiger mother" and "cat father" at home.Mother is very strict with the "skin monkey" son, and sometimes she will use "force", but fortunately, her father with high emotional intelligence has always intervened, so that the whole family can operate in a relaxed and happy atmosphere.

 

As a screenwriter, Huang Lei has obviously incorporated many of his own educational ideas into Fiona Fang’s personal design. The so-called "cat dad" is not blindly compromising and spoiling, but is sensible and emotional to his son from the perspective of equality.

 

For example, when a conflict broke out between Tong Wenjie and Fang Yifan because of their poor grades, Fiona Fang used a set of "theory" to explain the truth and resolve the contradiction.

On the one hand, Fiona Fang advised his son to look sideways, not only to see his own shortcomings in learning compared with other students, but also to see his mother better than other parents.

On the other hand, he also advised his wife not only to compare her son "horizontally" with other people’s children, but also to learn to "look vertically" to help children find their own life goals and directions.

 

In the play, another line of Fiona Fang is actually said to all parents in and out of the play: "Children’s lives are their own, and they have to take a detour. They have to hit the south wall one by one, and we have stumbled all the way. No one can replace it."

We can’t choose our family, and the three "family of origin" in the play also have their own shortcomings and imperfections, but the loveliness of Little Joy is that neither parents nor children refuse to change, and they are constantly reflecting and improving themselves in the process of running in.

 

Just like the classic line in the middle school says, "Dad is also a father for the first time." After the quarrel and disagreement, the sincere apology and communication between the two sides has become the most touching paragraph in Little Joy.

 

Refuse to "suspend"

Grasp the realistic theme from the truth of details

Some viewers said: "Little Joy" is like a mirror, in which both parents and children can see themselves. This is the charm of realistic works.

 

Director Wang Jun once concluded at the press conference that the key to the creation of realistic works is "truth". "For example, changing slippers when entering the door is realism. If you grasp the truth of the details, you will grasp the true meaning of realism."

Director Wang Jun

 

In his view, in the film and television works with realistic themes, the creator and the audience should maintain an equal relationship. "The creator should not always be condescending and want to lead or teach something. What we want to express is in reality. First of all, we should be faithful to our own feelings and experiences of reality and don’t fake the real play."

 

In the early discussion of the script, screenwriter Huang Lei also said that the characters must "sink down and stick to the ground" and "don’t talk too much". He also exposed himself in Weibo. Most of the characters in the play are based on the real experiences of friends around him. "The screenwriter doesn’t have to edit it, because it’s all around you."

 

From "Little Separation", "My First Half Life" and "Big Rivers" to "Everything is Fine" and "Little Joy" this year, with the birth of one explosion after another, realistic film and television works have really ushered in a blowout period.

It is the significance and charm of realistic works to integrate the real insight and perception of life into the creation, so that the audience can empathize and trigger a wide range of social discussions.

 

As director Wang Jun said, "Little Joy" is not made to accuse or solve any problems. After all, education is a matter of thousands of people. What the creative team wants to do is to present the reality to the audience. "We don’t want to give the audience a ready-made answer, just want to give everyone a grasp, so that everyone can deeply discuss the Chinese parent-child relationship and intergenerational relationship."

Huawei asks whether the new M7 will "cripple" the ideal when it comes back to life.

If anyone can continue to move bricks with enthusiasm after the Mid-Autumn National Day holiday, it must be Huawei’s smart car selection team.

On the evening of October 6th, Yu Chengdong, managing director of Huawei, CEO of terminal BG and chairman of smart car solutions, announced the pre-sale record of the holiday on social platforms. Among them, only two days before the end of the Eleventh Holiday, the new M7 has a large quantity (a deposit of 5,000 yuan is required in advance, and the deposit cannot be refunded if the car purchase intention is changed), and it has accumulated more than 10,000 units.

You know, even on a monthly basis, regardless of the delivery volume or sales volume, the number can exceed 10,000 units, which is already a proper best-selling model. There are also most brands, and together with several models on sale, they can only achieve a monthly achievement of breaking 10,000.

Yu Chengdong announced in the circle of friends that the sales volume of the new M7 holiday was bursting | Network

And if you start counting from September 12 th,24 days after the release, ask the worldnew The number of M7 has exceeded 50,000.. Judging from the feedback from consumers, Yu Chengdong’s new M7, which was rebuilt at a cost of 500 million yuan, is indeed far ahead.

Of course, the excitement is only the appearance, and each manufacturer will continue to roll up for a long time. You must compete with yourself — — — — Sales are just the beginning, as well as the capacity climbing at the hardware level, the intelligent upgrade of OTA at the software level, and so on; We must continue to compete with our opponents — — Keep a steady pace of playing cards, and try to launch new products without making mistakes in the long development cycle.

Intelligent electric vehicles are entering a fierce halftime stage.What new variables does the new M7, which is set to break 50,000 yuan in a single month, bring to this game??

 

The sales of the new M7 in the world are mainly determined by two factors: product and market.

In the product itself, first of all, the most intuitive embodiment of the new M7, which is known as "spending 500 million to upgrade", is the release of a brand-new two-row big five-seat model, which greatly makes up for the lack of space in the back row of the old three-row six-seat model.

After the change, the big five-seat models also reunited the target users in a family of two or three. From the current point of view, the effect of the change is immediate.According to a chat conversation of Yu Chengdong obtained by Geek Park,,As of 10: 00 a.m. on October 7, five-seat models accounted for 81% of the total, contributing more than 45,000 orders.

Secondly, in the invisible place, the new M7 has also been upgraded in the intelligent cockpit and intelligent driving.

Relying on Huawei’s ecology, the brand-new HarmonyOS smart cockpit can realize multi-device linkage with Huawei’s mobile phones and tablets through "touch-and-touch" and MagLink, which is an ecological advantage that most smart car products do not have. In addition, Huawei’s intelligent driving team reduced the investment of relying on high-precision maps in the high-level intelligent driving system of ADS 2.0, thus shouting the goal of "opening all over the country" by the end of the year when the new products were released, and also making the brand image of the new intellectual leader further strengthened.

On September 12th, at the new M7 press conference, Yu Chengdong promised that Huawei’s advanced intelligent driving would be promoted to the national Geek Park by the end of the year.

Some Huawei terminal people told Geek Park that before the Mid-Autumn National Day holiday, they asked the world.newThe order proportion of M7 intelligent driving version (i.e. top matching) has exceeded 50%. According to the chat information from Yu Chengdong Internet, as of October 7th, the optional rate of five Max ADS premium packages reached 70%.

On the market side, Geek Park also experienced the new M7 model in a shopping mall in Chengdu during the 11th period. From the offline experience, since ADS 2.0 will not officially land in Chengdu until the end of October, it is actually very difficult for users to actually experience the actual effects of functions such as smart driving and parking service during the test drive at this stage.

Therefore,The current sales results can be considered as users’ trust in the brand, and can also be simply understood as users being attracted by lower prices..

Compared with the direct competitor’s ideal, even the top-of-the-line intelligent driving version of the new M7 is cheaper than the entry-level version of the ideal L7 by 10,000 yuan. The same is the top version, which is 70,000 yuan lower. Moreover, because the pre-sale in the first month caught up with the time of the two festivals and superimposed various car purchase rights (up to 33,000 yuan in total), the price advantage of the new M7 will continue to be enlarged.

Huawei’s offline stores have also brought a lot of traffic to car sales..

Huawei Mate 60 Pro 120Hz’s high screen will stand out when browsing the web | Geek Park

In the store experienced by the author, many consumers who came to the store for the new Huawei Mate 60 series mobile phones began to try out the new models because of their "watching the excitement" mentality.

In the author’s personal offline experience, we can also feel the user’s enthusiasm for the test drive of the new M7.

Vehicles such as Weilai and Ideality in the same shopping center do not need to queue up, and the test drive+explanation time is generally 30-60 minutes. However, the test drive of the new M7 needs to be registered in advance. After a test drive of about 20 minutes, the sales staff can’t leave too much time to continue communication. They just remind the next potential consumer to get on the bus after "the right to buy a car expires on October 7".

"No way, this car is too hot now," said a store worker.

 

Now that we have talked about ideals, we can’t avoid a comeback in Weibo by founder Li Xiang in June this year. In that long article, the "King of Weibo" rarely recognized the cowardice, saying that in the third quarter of last year, it was directly "crippled" by the release and trading of the old model M7, and that Huawei’s super ability "directly caused the sales in Li ONE to collapse and stop production in advance".

Does the new M7 fire in the world pose a great threat to the ideal again?

Look at the sales data first. According to the official data released by LI, in September, the delivery volume and order volume of the three ideal models on sale continued to hit a new high, and the delivery volume of each model continued to exceed 10,000. Among them,The ideal L7, M7′ s direct rival, has sold more than 10,000 yuan a month for six consecutive months..

Since the pre-sale was released on September 12, as of September 30, the cumulative number of new M7 has exceeded 30,000. The ideal L7 has also started to grow rapidly in the same period.

So you see, the new M7 seems to grow harmoniously with the ideal L7 at this stage … …

In fact, from the product dimension, last summer, Li ONE not only faced the pressure of M7, but also faced the impact of its own L series new model (ideal L9 released in June last year). As a brand represented by low SKU, the ideal stage should be in the stage of thinking about different products matching different users.Therefore, back to the public resumption before Li Xiang, Li ONE was not necessarily "beaten" by the old model M7 simply from the product level to stop production in advance.

Ask M7′ s direct competitor ideal L7 | LI.

So this time, in the face of the new M7 with a low-cost and intelligent upgraded arsenal, will Li think that he will be "powerless for a long time" as he knew last year? Will he make short-term adjustments in terms of prices and products according to this strongest competitor?

The author’s answer is no, at least not before the end of the year. There are three reasons:

First, LI now has three models, L7, L8 and L9, and has enough moats at the product end. Among them, the positioning of the latter two is still a "daddy car" for a two-child family, which does not completely coincide with the new M7 five-seat version aimed at a family of three.

Second, Li wants to have his own methodology about pricing.In the recent online course, Li Xiang himself shared this pricing formula, namely: product value = product strength ÷ product price × product quality.— — All variables are their own product factors, and are calculated in combination with the gross profit target required by the enterprise.

At the same time, Li Xiang also pointed out in that course that from the perceptual level, commodity prices will also have an impact on the identity of car owners. He thinks that if you pay nearly 300 thousand yuan, but only buy a car worth more than 200 thousand yuan, the user "feels wronged." Therefore, even if the new M7 in the world shows a large price advantage at present, Li Xiang will not take the initiative to change in the near future with the same sales volume.

Third,In Li Xiang’s logic, product iteration is not used to solve problems, but to "provide more functions". This point was mentioned when he was interviewed by Xiang Li, editor-in-chief of App in 2018. Therefore, the real contest in the next stage may focus on the smart driving service that still stays in the demonstration video and internal testing stage. Huawei put forward the promise of "opening all over the country", and the ideal also shouted the goal of realizing the 100-city commuting mode by the end of the year.

 

It can be predicted that in the fourth quarter, the competition between the world and the ideal will be more intense.

In the long-term automobile industry, many moves are predicted early. For example, when asking about the M9, a brand-new car that will be launched soon, Yu Chengdong called out "the best SUV within 10 million" at Huawei’s new product launch conference in autumn at the end of September. According to the information released by the Ministry of Industry and Information Technology, the M9 will once again launch an impact on three rows and six seats, and provide two types of power: pure electricity and extended range, which will directly compete with the ideal L8 and L9. According to the aforementioned chat records of Yu Chengdong, as of October 7th, the number of M9 blind selection orders has exceeded 8,000.

At the press conference, Yu Chengdong once again warmed up M9 | Huawei.

In the field of intelligence in a shorter period, the two smart driving services will officially debut at the end of the year. Whether for existing smart car owners or potential car owners, the actual performance of Huawei ADS, known as the "first echelon in the industry", will attract key attention.

Of course, the ideal will also launch its own new moat. According to the plan,Fourth quarteridealThe first pure electric vehicle MEGA will also be released.. At this stage, in order to cooperate with the launch of pure electric vehicles, it is ideal to launch 5C Kirin battery, 800V high-voltage platform and 5C super-filled pile solution. It is foreseeable that the first pure electric vehicle will be an ideal and important battle.

MEGA spy photos of ideal pure electric MPV model | network

In the circle of friends in Yu Chengdong, the market feedback of the new M7 was described as "coming back to life".

In the complicated and long competition of smart electric vehicles, after ordering, it will continue to experience many tests such as capacity climbing and software iteration. For Li Xiang and LI, facing an opponent with sufficient cash and strong intelligence research and development strength, they must not stay in the achievements at this stage.

If the previous battlefield was focused on price and product positioning, then the second half of the battle about intelligence and software will officially enter a new stage.

A grand event! Huawei Smart Photovoltaic Distribution VAP Annual Meeting Held Solemnly

On January 6th, 2023, Huawei Smart Photovoltaic Distribution VAP Annual Meeting was held in Shenzhen. Eight distribution VAPs attended the event, including Hou Jinlong, President of Huawei Digital Energy Technology Co., Ltd., Yang Yougui, President of Huawei Digital Energy Global Marketing Service System, Zhou Jianjun, President of Huawei Digital Energy Technology Co., Ltd. in China, and Zhu Ke, Minister of Huawei Digital Energy Supply Center. The conference carried out leaders’ speeches, business review in 2022, discussion and discussion, signing of military order for performance in 2023, awarding flags, and awarding prizes at dinner.

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Legend: Huawei Smart Photovoltaic Distribution VAP Annual Meeting Event Site

Looking back at the glory, we will achieve good results together.

In 2022, with the joint efforts of distribution partners, Huawei Smart Photovoltaic exceeded the annual target, successfully built a "100 million yuan" club, and at the same time emerged a number of distribution stars such as growth "kings" and newcomers "kings". Among them, SUN2000-50KTL-ZHM3, as an explosive product, its sales performance in just four months is close to the total distribution performance in 2021.

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Legend: Hou Jinlong, President of Huawei Digital Energy Technology Co., Ltd. delivered a speech.

At the event site, Hou Jinlong, president of Huawei Digital Energy Technology Co., Ltd., delivered a speech, expressing affirmation and gratitude to the distribution partners for their support and contribution all the time. He said that the energy industry is an ecological industry, and Huawei Digital Energy brings its partners together to fully enable them to build product competitiveness through continuous technological innovation, and work with global partners to build an open, symbiotic and win-win industrial ecosystem.

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Legend: Yang Yougui, President of Huawei Digital Energy Global Marketing Service System, delivered a speech.

Yang Yougui, president of Huawei Digital Energy Global Marketing Service System, said in his speech that Huawei Digital Energy will insist on making good products, building a good channel team, creating digital combat tools, supporting partners to achieve real results, truly achieving a win-win situation, and working hand in hand with partners to create greater glory.

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Legend: Zhou Jianjun, President of Huawei Digital Energy Technology Co., Ltd. in China, made a summary of the discussion.

During the discussion session, the distribution partners spoke enthusiastically, and the senior leaders of Huawei Digital Energy responded around the overall strategy, product situation, personnel training, support services and other issues. The atmosphere of on-site communication was warm.

Zhou Jianjun, president of Huawei Digital Energy Technology Co., Ltd. in China, said at the summary of the seminar that we should always be ready to meet the outbreak of industry opportunities, develop the ability of traders through systematic empowerment of partners, and continue to exert our efforts in policy, business environment and brand building around the three dimensions of capabilities, supply and products, and establish a transparent system to fully enhance the ability of partners.

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Legend: Xing Qing, Vice President of Huawei Digital Energy Technology Co., Ltd. in China, spoke.

Xing Qing, vice president of Huawei Digital Energy Technology Co., Ltd. in China, reviewed and summarized the overall business situation in 2022, and looked forward to the future. He said that Huawei Smart Photovoltaic is committed to creating value for customers and partners. In the future, it will build a full-scenario full-business model partnership system to empower partners and improve land fertility. At the same time, with the help of digital means, we will provide strong support to our partners through online digital energy marketing materials and combat tool platforms.

Give food and soldiers, and send them with heavy gifts.

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Legend: 50K Racing Awards Presentation Site

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Legend: "Strategy" Award Presentation Site

2022 is an extraordinary year. All distribution VAP partners work hard and live up to their mission to achieve the highest distribution performance in history. On the road of co-creation, symbiosis and common prosperity, many partners and regions with excellent abilities stand out and surpass the challenging goals. In recognition of outstanding individuals, teams and traders, 50K Racing Award, "Strategy" Award, Ultimate Challenge Award and many other awards were specially set up. Many distribution VAP partners won awards, and the scene was full of stars and prizes were overwhelming.

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Legend: Wen Jie M5 and Wen Jie M7 appeared at the dinner.

In the event awarding session, with the appearance of the asking team at the dinner of Intercontinental Hotel in Shenzhen OCT, the shining appearance of the asking M5 and the asking M7 pushed the atmosphere to the climax, and the distribution partners at the scene were eagerly looking forward to it. Under the joint witness of the senior leaders of Huawei Digital Energy Company, the winners of the ultimate challenge award, the M5 and M7, were announced, and the distribution partners who made outstanding contributions in 2022 were rewarded and encouraged.

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Legend: Ultimate Challenge Awards Ceremony

2023 will be the first year for China’s smart photovoltaic to grow at a high speed, surpass history, create brilliance again and take off again. With the release of the "double carbon" policy to various industries, the introduction of the EU carbon tariff policy CBAM, the rural revitalization has become a national plan, the development of photovoltaic industry chain will be more stable, and the dynamic changes of policies such as electricity trading marketization can be predicted, and the installed capacity of photovoltaic will soon usher in a spurt growth. Grasping the opportunity of rapid industrial development, I believe that more distribution partners will join hands with Huawei Smart Photovoltaic, and in 2023, we will achieve greater success and emerge more excellent partners!