The General Administration of Market Supervision exposed 10 cases of illegal advertising involving guidance.

　　Cctv newsAccording to the news of WeChat official account WeChat, since 2022, the General Administration of Market Supervision has organized the rectification of commercial marketing hype of the top 20 borrowers, and instructed all localities to strictly and promptly investigate and deal with marketing hype and other advertising violations that damage national dignity, hinder social stability, hinder social public order and violate social good manners with a zero-tolerance attitude. Ten typical cases that have been completed are now selected for exposure.

　　First, Liaocheng yanggu county Central Hospital released 20 cases of illegal advertisements involving the party.

　　According to a survey conducted by the Market Supervision Bureau of Liaocheng City, Shandong Province, yanggu county Central Hospital posted on its WeChat WeChat official account a message containing "Welcome to the 20 Great Endeavors, New Journey to Welcome the Party’s 20 Great Victory, Celebrate the 101st Anniversary of the Founding of the Communist Party of China (CPC), and the Digestive Endoscopy Room of yanggu county Central Hospital is now developed for enterprises, institutions or families in yanggu county ‘ Group style ’ Painless gastrointestinal endoscopy activities "and other content of advertising, marketing hype in the name of the party’s 20, the above behavior violates the relevant provisions of the Advertising Law of People’s Republic of China (PRC).

　　On September 28th, 2022, Liaocheng Market Supervision Bureau imposed an administrative penalty of 200,000 yuan on yanggu county Central Hospital.

　　Second, the Third People’s Hospital of Hengshui released the top 20 illegal advertising cases involving the party.

　　According to the investigation by the Market Supervision Bureau of Hengshui City, Hebei Province, the Third People’s Hospital of Hengshui City posted an advertisement on WeChat WeChat official account with the contents of "Welcome to the 20th National Congress, Early Diagnosis and Treatment, and the preferential storm of the anti-cancer medical examination package strikes", and used the name of the 20th National Congress of the Communist Party of China for marketing hype, which violated the relevant provisions of the Advertising Law of People’s Republic of China (PRC).

　　On September 23, 2022, Hengshui Municipal Market Supervision Bureau imposed an administrative penalty of 200,000 yuan on Hengshui Third People’s Hospital.

　　3. Jiaxing Zhongtang Liquor Co., Ltd. issued an illegal advertising case involving the celebration of the 100th anniversary of the founding of the Party.

　　The market supervision bureau of renhuai city City, Guizhou Province found out that Zhejiang Jiaxing Zhongtang Liquor Co., Ltd. customized the production of "Guotai Lizan 100" wine in Guizhou Guotai Liquor Sales Co., Ltd., and the customized "Guotai Lizan 100" wine package was printed with the ship-shaped pattern of "Lizan 100 Wine" and the words "1921-2021", which violated the above-mentioned behavior.

　　On March 24th, 2022, renhuai city Municipal Market Supervision Bureau imposed an administrative penalty of 1 million yuan on Jiaxing Zhongtang Liquor Co., Ltd..

　　Iv. the case of illegal advertisement issued by archik Hitachi household appliances (Shanghai) co., ltd.

　　Shanghai Pudong New Area Market Supervision Bureau investigated and found out that Akilik Hitachi Household Appliances (Shanghai) Co., Ltd. released a document containing "‘ July 7th Festival ’ Electrical appliances promotion "and other content of advertising, in the name of" July 7th Festival "to carry out advertising promotion activities, damage China’s national dignity, the above behavior violates the relevant provisions of the Advertising Law of People’s Republic of China (PRC).

　　On January 5, 2023, Shanghai Pudong New Area Market Supervision Bureau imposed an administrative penalty of 600,000 yuan on Achillek Hitachi Household Appliances (Shanghai) Co., Ltd. according to law.

　　V. Shaanxi Yongbeida E-Commerce Co., Ltd. issued a case of illegal advertising in the name of state organs and state organ staff.

　　The investigation by Xi ‘an Market Supervision Bureau of Shaanxi Province found that Shaanxi Yongbeida E-Commerce Co., Ltd. posted an advertisement on its WeChat WeChat official account in the form of live broadcast to promote the related products of Hanzhong Guganlian Organic Agriculture Development Co., Ltd., and used the name or image of state organs and state organ staff to promote the marketing of Fuping Moyu circular souvenirs without authorization, which violated the relevant provisions of the Advertising Law of People’s Republic of China (PRC).

　　On December 5, 2022, Xi ‘an Municipal Market Supervision Bureau imposed an administrative penalty of 450,000 yuan on Shaanxi Yongbeida E-Commerce Co., Ltd. according to law.

　　6. Sichuan Hefeng Real Estate Development Co., Ltd. issued an illegal advertising case.

　　According to the investigation of Shuangliu District Market Supervision Bureau in Chengdu, Sichuan Province, Sichuan Hefeng Real Estate Development Co., Ltd. released the essence of the four famous lakes … … Nanhu District (Phase III) not only has charming scenery, but also witnessed the birth of the Communist Party of China (CPC) ".In the case that the" Nanhu "where the project is located has no actual connection with Jiaxing Nanhu and the Party’s first class, it creates gimmicks and hypes, which violates the relevant provisions of the Advertising Law of People’s Republic of China (PRC).

　　On March 1, 2022, Chengdu Shuangliu District Market Supervision Bureau imposed an administrative penalty of 602,160 yuan on Sichuan Hefeng Real Estate Development Co., Ltd. according to law.

　　7. Hefei Jieshijie New Materials Co., Ltd. issued an illegal advertisement case of irregular China map.

　　According to the investigation of Hefei Market Supervision Bureau, Hefei Jieshijie New Materials Co., Ltd. omitted to draw Taiwan Province Province, Diaoyu Island, Dongweiyu Island, Nanhai Islands and Jiu Duan Line on the map of China used in its advertisement in official website, and at the same time, there were some problems such as blocking and covering the national boundary, which damaged the national dignity. The above behavior violated the relevant provisions of People’s Republic of China (PRC) Advertising Law.

　　On October 24, 2022, Hefei Municipal Market Supervision Bureau imposed an administrative penalty of 200,000 yuan on Hefei Jieshijie New Materials Co., Ltd. according to law.

　　8. Shanxi Shanjiangcun Real Estate Development Co., Ltd. issued an illegal advertisement case involving the crash of China Eastern Airlines.

　　According to the investigation of Jinzhou Market Supervision Bureau of Shanxi Province, Shanxi Shanjiangcun Real Estate Development Co., Ltd. used the hot news of the loss of flight MU5735 to publish the advertisement of "Newly-built Fudi" real estate with the elements of the event through WeChat friends circle, which violated the good social customs and violated the relevant provisions of the Advertising Law of People’s Republic of China (PRC).

　　On June 13th, 2022, Jinzhou Municipal Market Supervision Bureau imposed an administrative penalty of 500,000 yuan on Shanxi Shanjiangcun Real Estate Development Co., Ltd. according to law.

　　IX. Xi ‘an Tiansong Catering Co., Ltd. issued an illegal advertisement case involving the crash of China Eastern Airlines.

　　According to the investigation of Xi ‘an Market Supervision Bureau, Xi ‘an Tiansong Catering Co., Ltd. posted a message on its WeChat WeChat official account containing "On March 21st, everyone in Xi ‘an received both bad news and good news. Bad news On March 21st, at 14: 20 noon, China Eastern Airlines flight MU5735 lost its connection over Wuzhou, Guangxi … … The good news is that the new round of epidemic in Xi ‘an has come to an end, and the advertisements such as "We can have dinner in class, and we will resume work in an all-round way on March 22nd" violate the good social customs, and the above behaviors violate the relevant provisions of the Advertising Law of People’s Republic of China (PRC).

　　On June 28th, 2022, Xi ‘an Municipal Market Supervision Bureau imposed an administrative penalty of 430,000 yuan on Xi ‘an Tiansong Catering Co., Ltd. according to law.

　　X. Illegal advertising case of Jiangxi Renhetang Pharmaceutical Chain Co., Ltd. and Jiangxi Huikang Technology Co., Ltd.

　　The market supervision bureau of Zhangshu City, Jiangxi Province found out that Jiangxi Renhetang Pharmaceutical Chain Co., Ltd. entrusted Jiangxi Huikang Technology Co., Ltd. to provide services such as operation, planning, promotion and sales for women’s personal care and maintenance products. When Jiangxi Huikang Technology Co., Ltd. promoted and sold "Fuyanjie Hyaluronic Acid Rose Nourishing Lotion" in the official flagship store of Tmall, it used a lot of vulgar, vulgar and kitsch words in the advertising of the product details page, which harmed women’s dignity and violated the good social customs. The above behavior violated the relevant provisions of the Advertising Law of People’s Republic of China (PRC).

　　On August 18th, 2022, Zhangshu Market Supervision Bureau imposed an administrative penalty of 800,000 yuan on Jiangxi Huikang Technology Co., Ltd. and 500,000 yuan on Jiangxi Renhetang Pharmaceutical Chain Co., Ltd..