Hainan Meteorological Bureau issued a three-level rainstorm warning, and there was continuous heavy precipitation from the 22nd to the 24th.

  Cctv newsAt 06: 50 on October 22, 2023, Hainan Meteorological Bureau issued a three-level rainstorm warning: due to the easterly jet, in the past 24 hours, some towns and villages in Qionghai, Wanning, Qiongzhong and other cities and counties experienced precipitation of more than 100 mm, and it is estimated that in the next 24 hours, most towns and villages in Qionghai, Wanning, Qiongzhong, Tunchang and Ding ‘an will experience precipitation of 80-150 mm and local area of more than 220 mm. In addition, some towns and villages such as Baoting, Lingshui, Wenchang, Danzhou, Baisha and Sanya will have precipitation of 50-80 mm. Please take precautions.

  The Department of Natural Resources and Planning of Hainan Province and the Meteorological Bureau of Hainan Province jointly issued the meteorological risk warning of geological disasters at 10: 00 on October 22, 2023: According to the previous rainfall situation of Hainan Meteorological Observatory and the rainfall forecast for the next 24 hours, it is estimated that in the next 24 hours (from 12:00 on October 22, 2023 to 12: 00 on October 23, 2023), the whole territory of qionghai city will be in Longgun Town, Sangerluo Town, Beida Town and Qiongzhong County of Wanning City. Please ask the above-mentioned cities, counties, township governments and relevant departments to do a good job in geological disaster prevention.

  Weather reality

  Affected by the easterly jet, from 08: 00 on October 21 to 08: 00 on October 22, heavy rain to heavy rain occurred in some parts of eastern, central and northern Hainan Island, while moderate rain and local heavy rain occurred in other areas. The rainfall in 61 townships (districts) in 12 cities and counties of Qionghai, Ding ‘an, Wanning, Qiongzhong, Tunchang, Haikou, Wenchang, Lingao, Sanya, Sansha, Chengmai and Ledong exceeds 50 mm, and the rainfall in 31 townships (districts) in 7 cities and counties of Qionghai, Ding ‘an, Wanning, Qiongzhong, Tunchang, Haikou and Wenchang exceeds 100 mm.

  weather forecast

  Hainan Provincial Meteorological Observatory predicts that,From 22nd to 24th, due to the influence of easterly jet, there was persistent heavy precipitation in Hainan Island. On the 25th, the easterly airflow weakened and the whole island turned into scattered shower weather.The specific forecast is as follows:

  Land aspect

  From 22nd to 24th, affected by the easterly jet, there were heavy rains to heavy rains and local heavy rains in the eastern and central parts of Hainan Island, heavy rains and local heavy rains in the northern and southern parts, showers and local moderate to heavy rains in the western part. The highest temperature in the eastern half of Hainan Island is 23 ~ 27℃, and the lowest temperature is 19 ~ 23℃. The highest temperature in the western half is 26 ~ 30℃, and the lowest temperature is 18 ~ 25℃.

  It is estimated that the accumulated rainfall in Wenchang, Qionghai, Qiongzhong, Tunchang and Wanning will be 200-300mm from 08: 00 on October 22nd to 08: 00 on October 25th, the local area will be 450mm, Haikou, Chengmai, Ding ‘an, Baoting, Lingshui and Sanya will be 100-180mm, and the rest cities and counties will be 50-80mm.

  On the 25th, the easterly airflow weakened, and the whole island was cloudy with scattered showers. The highest temperature rose slightly, and the lowest temperature changed little.

  Ocean aspect

 From 22nd to 24th, the winds were 6-7 and the gusts were 8 in the Beibu Gulf, around Hainan Island, and near Xisha and zhongsha islands. Near the Nansha Islands, the wind is 5 ~ 6 and the gust is 7.

  On the 25th, the winds in the Beibu Gulf, the sea around Hainan Island, and the sea near Xisha, Zhongsha and Nansha Islands weakened to 5-6, and the gust was 7.

  The meteorological department of Hainan Province reminded

  (1) Due to the heavy accumulated rainfall in the early stage in the eastern half of Hainan Island, the soil moisture in some areas was close to saturation, and there was continuous heavy precipitation in the eastern half of Hainan Island from 22nd to 24th. Relevant departments need to continue to take precautions against secondary disasters such as farmland waterlogging, mountain torrents, floods in small and medium-sized rivers and geological disasters in this area, and strengthen risk prevention such as floodbridges, floodways and mountain roads.

  (II) Cities are prone to waterlogging risk, so it is necessary to pay special attention to the safety of underground facilities such as underground garages and underpasses, strengthen risk prevention in high-risk areas such as dangerous houses, slopes, simple sheds, rivers and hidden danger points of geological disasters, and strengthen supervision and hidden danger investigation in key places such as tourist attractions and construction sites.

  (3) It is necessary to strengthen the inspection of reservoirs, pay attention to the limited water level of reservoirs in flood season, and pre-discharge measures can be taken in time for high-level reservoirs.

  (4) Harvest mature late rice in time to prevent grain germination and rot caused by precipitation. After the rainstorm, the fields that plan to plant melons and vegetables will be drained in time to prepare for cultivation. Early-maturing litchi is easy to shoot autumn shoots after multiple rounds of precipitation, so fruit farmers should do a good job in controlling the shoots.

Sunshine works hard until the weekend, and Guangzhou will turn rainy again.

The temperature dropped a little this morning compared with yesterday, but the sunshine was good, and everyone’s somatosensory temperature remained in a relatively comfortable range. It will continue to be online on sunny days in the next two days, and it will gradually turn rainy in Guangzhou on weekends.

Despite the cold air, with the help of sunshine, the weather in Guangzhou is warm during the day. At 13: 25, Baishui Village Scenic Spot in Zengcheng District of Guangzhou recorded 25.1℃, the highest in the city.

The Meteorological Observatory predicts that most of Guangdong will be cloudy and sunny from January 10 to 13, with cold weather and dry weather in the morning and evening. Affected by the weak cold air, on January 10-11, there was a gust of 6-7 from the northeast to the east wind in central and eastern Guangdong. It’s cold in the morning and evening, pay attention to adding clothes in time; The wind is strong on the sea surface, so pay attention to offshore operation and traffic safety.

In the next three days, the humidity in the lower level is low and the north wind blows. Although there are clouds in Guangzhou, the clouds in the middle and upper levels are the main ones, and the sunshine is abundant. The low temperature is stable, and the maximum temperature fluctuates slightly. At the weekend, the humidity over Guangzhou became higher, and the clouds began to increase, accompanied by weak precipitation.

Guangdong specific forecast:

From January 11th to 12th, the western cities and counties were cloudy with sporadic light rain, while the rest were cloudy and sunny. The lowest temperature in the morning: 8 ~ 12℃ in northern and eastern Guangdong, 14 ~ 19℃ near the Pearl River Estuary and western Guangdong, and 12 ~ 14℃ in other cities and counties.

On January 13th, it was cloudy with scattered light rain in Shaoguan, Qingyuan, western Pearl River Delta and western Guangdong, and the rest cities and counties were cloudy. There is light fog in the western cities and counties in the morning. The lowest temperature in the morning: 10 ~ 13℃ in northern and eastern Guangdong, 15 ~ 20℃ near the Pearl River Estuary and western Guangdong, and 13 ~ 15℃ in other cities and counties.

Guangzhou weather forecast:

It was cloudy at 12 ~ 21℃ on January 11th.

It was cloudy at 13 ~ 23℃ on January 12th.

On January 13th, it was cloudy to cloudy at 14 ~ 22℃, with scattered light rain.

Text/Guangzhou Daily Xinhua City Reporter: Yekas

Figure/Guangzhou Daily Xinhua City Reporter: Gao Hetao

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The annual output value of Sichuan tea has exceeded 100 billion yuan for three consecutive years.


Tea base in Panyao Village, seven buddha Township, Qingchuan County.


Overlooking the ten thousand mu tea garden in Meiling Village, Naxi District, Luzhou City.


Tea Garden in Jinping Town, pingshan county City, Yibin City.


Emeishan tea garden.


After the water-saving irrigation project of tea garden in Juexi Town, Xuzhou District, Yibin City was completed and put into use, the local tea production and output value showed an increasing trend.


Chashan Road Network, contention village, Huishan Town, wutongqiao district City, Leshan City.

At the end of the year, millions of acres of tea gardens in Sichuan are brewing a new season next spring.

On December 15th, the e-commerce live broadcast base of the national tea industry was officially unveiled in the Science Park of Chuancha Group, Jinqiuhu Town, Cuiping District, Yibin City. As one of the earliest spring teas listed in Sichuan, the pre-sale information of Yibin morning tea was released simultaneously on the whole network in 2024.

In 2023, Sichuan tea achieved gratifying results: the tea garden area in the province was stable at about 5.9 million mu, and the comprehensive output value was 120 billion yuan. This is the third consecutive year that the annual output value of Sichuan tea has exceeded 100 billion yuan, and it continues to maintain a high-spirited attitude of steady progress.

The construction of high-standard bases continues to advance, the intensive processing continues to break through, and the "Sichuan tea leaves Sichuan" runs out of the "acceleration" … In 2023, Sichuan tea handed over a high score answer sheet to help the rural areas revitalize in an all-round way.

The construction of high-standard bases continued to advance.

At the end of December, in Sanguan Village, Wuchang Town, Jiajiang County, Leshan City, the tea trees all over the mountains were green and green. Sanguan Village is the largest export tea filing base in Jiajiang County, and just finished picking this summer and autumn tea a few months ago. Promote standardized planting, machine-picked summer and autumn tea, and supply products to overseas markets. Sanguan Village was rated as "National Rural Characteristic Industry 100 million Village" by the Ministry of Agriculture and Rural Affairs a few years ago.

Behind the completion of the "100 million yuan village" is the unremitting efforts of Sanguan Village to standardize and scale up the tea base.

According to the insiders, Sichuan tea was once faced with the dilemma of large area but scattered planting, many tea farmers but few large-scale operations. It is a key step to realize modern operation and improve economic benefits to build a small-scale, scattered tea garden into a large-scale, standardized, green, improved variety, digital and mechanized high-standard tea base.

Nowadays, in Sanguan Village, pieces of standardized tea gardens can be seen everywhere, and large-scale tea gardens have been formed, which has promoted the development of tea industry in the county. Jiajiang tea industry base has been built on a larger scale, with a tea planting area of 300,000 mu, including 100,000 mu of export tea filing base. In 2022, Jiajiang County’s tea export volume and export volume ranked first in the province.

In Sichuan, such tea bases are multiplying.

Since the beginning of this year, Sichuan has focused on the provincial-level projects such as the superior characteristic industrial cluster of morning tea in southwest Sichuan, the industrial cluster of black tea in Gongfu, and the strong town of agricultural industry, strengthened cooperation with academicians and scientific research institutions such as Sichuan Agricultural University, Tea Research Institute of Chinese Academy of Agricultural Sciences, and Tea Research Institute of Sichuan Academy of Agricultural Sciences, strengthened Industry-University-Research’s collaborative research, popularized technologies such as machine mining, machine tillage and machine defense, and comprehensively applied the "two substitutes" green production and low-yield and low-efficiency tea garden transformation technologies. At the same time, implement integrated facilities of water and fertilizer in suitable areas, and vigorously promote the scale, standardization, greening, improved varieties, digitalization and mechanization of industrial bases.

A piece of high-standard tea garden is rapidly formed. The data shows that in 2023, the area of clonal tea gardens in the province reached 5,244,900 mu, an increase of 110,600 mu over the previous year; The area of low-yield and low-efficiency tea gardens in the province has reached 1.7 million mu, the area of mechanical tea gardens has reached 2.7637 million mu, and the area of green prevention and control has reached 4.615 million mu.

A batch of demonstration bases has accelerated. This year, tea bases in Rongxian County, Zigong City and Pingwu County, Mianyang City were selected into the list of high-quality development bases for agricultural international trade in the whole province, Shuang Fu Town, Emei Mountain City and Jiezi Town, Chongzhou City were selected as national agricultural industrial strong towns, Tuanba Town, Dazhu County, Caoba Town, Yucheng District, Ya ‘an City, Xintian Town, Yingjing County, Bazhong City, Yunding Town, wangcang county Mumen Town, Guangyuan City and Kuiduo Town, Jiulong County, Ganzi Prefecture were selected as provincial agricultural industrial strong towns.

The deep processing of tea has been continuously broken through.

Near the end of the year, a large number of agricultural industrial projects in Sichuan have been accelerated.

In Fenghuanghu Village, Dadukou Town, Naxi District, Luzhou City, the agricultural and sideline products processing park (tea processing factory) in Naxi District will speed up the decoration and equipment installation, and it is planned to be put into operation before the end of the year. After the park is put into operation, the annual processing capacity will reach 5,000 tons, which will effectively solve the problems of local tea planting, processing and sales, further enhance the tea processing capacity of Naxi Tea Modern Agricultural Park, extend the industrial chain, and cultivate and expand the scale of Naxi tea trading market.

As the "hometown of early morning tea in China", Naxi District is the earliest area where tea trees germinate at the same latitude in the world. In recent years, Naxi District regards the tea industry as one of the leading industries in the whole region, and based on the development idea of "early and organic", it cultivates refined Sichuan tea and builds a billion-dollar tea industry.

In view of the problems faced by Sichuan tea, such as low comprehensive utilization rate of tea deep processing and insufficient development of high-tech products and high value-added products, it is listed as an important matter for the high-quality development of Sichuan tea industry to improve the processing level of refined Sichuan tea. This year, Sichuan has further promoted the clean and standardized construction of tea enterprises, promoted the continuous, automatic, digital and intelligent transformation of production lines, improved the grading and product packaging capabilities, and improved the production efficiency and processing level of processing equipment. Around the construction of enterprise raw material base, guide the nearest standardized layout of processing workshops, transform and optimize processing equipment, and realize clean production.

The proportion of high-end famous tea continues to increase. This year, the province’s famous tea output reached 258,000 tons, the output value reached 35.49 billion yuan, the clean processing rate reached more than 75%, the mechanism rate reached 92%, and the facilities and equipment such as storage, preservation and cold chain logistics were more perfect. The output of characteristic craft teas such as yellow tea, white tea and purple tea continued to increase. This year, the output of yellow tea and purple tea in Guangyuan reached 70 tons and 1.2 tons respectively, with an output value of 1 billion yuan and 0.2 billion yuan.

The development of extended chain products continued to accelerate. This year, Guangyuan introduced the team of Liu Minru, a master of traditional Chinese medicine, to develop the value of brand tea, and Ya ‘an and west china hospital jointly studied the value of Tibetan tea, continuously extending the industrial chain and strengthening the value chain.

"Sichuan tea leaves Sichuan" runs out of "acceleration"

On November 15th, at the first China (Heilongjiang) International Green Food and National Soybean Industry Expo, the billboard printed with "Tianfu Longya Quality Sichuan Tea" was particularly conspicuous.

"This is Sichuan Tea’s’ Kanto’ after four years!" A comparison of the participation of Sichuan tea made Jiang Ningshan, deputy secretary of Sichuan Sichuan Sichuan Tea Brand Promotion Association, happy-four years ago, at the seventh Heilongjiang Green Food Industry Expo, there were only four tea enterprises in the province participating in the 200-square-meter exhibition area. In this activity, the 288-square-meter exhibition area occupied two-thirds of the product display, and the remaining space was crowded into 10 tea enterprises.

Not just an exhibition. This year, in Harbin Dafa International Tea City, as the first "stagnation point" of Sichuan tea in Northeast China, the Harbin Marketing Promotion Center of "Sichuan Tianfu Longya Quality Sichuan Tea" officially opened, which will exert its strength in the fields of Sichuan tea culture communication, Sichuan tea brand marketing, market development, regional investment promotion and joining, and form a complete three-dimensional service system. In addition, at the end of November, the promotion activity of Tianfu Longya Micangshan Tea in Urumqi was held in Urumqi Economic and Technological Development Zone (Toutunhe District), and the pace of Sichuan tea leaving Sichuan was more intensive.

The relevant person in charge of Sichuan Chuancha Brand Promotion Association introduced that this year Sichuan established an operating mechanism for the development, promotion, protection and utilization of Sichuan tea brands, built a brand system of "regional brand+enterprise brand+product brand", and promoted the construction of national and provincial geographical indication product protection demonstration zones. At the same time, adhere to the "Tianfu Longya" provincial public brand as the guide, and jointly promote the creation of regional public brands such as "three mountains and one red in the morning", establish and improve the brand standard system, increase the intensity of standard implementation and use, and conduct enterprise self-inspection, government sampling inspection and social supervision on products.

"Sichuan tea leaves Sichuan" runs out of "acceleration" This year, we continued to intensify the promotion of brand and quality Sichuan tea, and successively held tea events such as Sichuan Tea Mining Week, the 12th Sichuan International Tea Expo, the 4th International (Leshan) Green Tea Conference, and participated in exhibitions and sales activities such as China International Tea Expo and China (Chongqing) International Tea Industry Expo. During the Chengdu Universiade, Guangyuan Huangcha held a promotion activity of "Join hands with the Universiade to play in Guangyuan", and Yibin, Guangyuan, Ya ‘an and other places held promotion activities in Beijing, Urumqi and other major sales areas to further promote "Sichuan tea out of Sichuan".

Brand value continues to improve. This year, in the national tea regional public brand value selection, "Tianfu Longya" achieved excellent results of 4.321 billion yuan, and regional public brands such as "Mengdingshan Tea" and "Emeishan Tea" were among the best. In the list of 100 "Tianfu Granary" boutique (cultivated) brands released in 2023, 29 tea regional public brands, corporate brands and product brands were selected.

The new track boosts Sichuan tea "out of the circle". In April this year, Sichuan Shucha Industrial Group Co., Ltd. launched a new tea brand "Tea Tea Master" in Taikooli, Chengdu; In September, Sichuan Tea Group Co., Ltd. created a new Chinese tea shop "Chuanyan Tea Language" and opened four stores in Yibin at the same time; In November, during the Wuzhen Summit in world internet conference, the new tea "Freeze-dried Flash White Tea Coffee" under the regional public brand of "Dazhu White Tea" in Dazhu County was officially released.

Live broadcast with goods continuously enhances the influence of Sichuan tea. Sichuan Tea Industry Group Co., Ltd. relies on the advantage of "tea industry e-commerce live broadcast base" to realize the transformation of traffic and sales through high-frequency exposure of e-commerce live broadcast, accelerate the development of market-oriented branding, attract the concentration of external capital, resources and talent elements, open up the internal and external circulation of tea industry chain, and help "Sichuan tea leaves Sichuan" and brand break through.

Promote the high-quality development of refined Sichuan tea

"By 2030, the annual comprehensive output value of Sichuan tea will exceed 200 billion yuan, basically building a strong province of modern tea industry." Nowadays, it is getting closer and closer to achieving this goal, and the idea of accelerating the high-quality development of refined Sichuan tea is clearer.

Promote the improvement of tea garden quality and efficiency. We will continue to implement the construction of the dominant characteristic industrial cluster of morning tea in southwest Sichuan and the industrial cluster of black tea in Gongfu, Sichuan, guide the modern tea industrial park with foundation to establish a national modern agricultural industrial park, comprehensively promote the upgrading and transformation of low-yield and inefficient tea gardens, build a number of demonstration films of famous and excellent tea by machine, and build a record base for export tea. Promote the application of equipment such as fertilizer and water integration and smart tea gardens in areas where conditions permit, and improve the modernization level of tea gardens.

Improve the processing level of refined Sichuan tea. Support the initial processing into the base, build a processing workshop based on the specifications of the raw material base, and comprehensively improve the level of initial processing in the place of origin. Encourage refined processing into the park, improve storage and preservation facilities and equipment, improve the ability of grading and product packaging, and improve the quality, quality and commercialization of refined Sichuan tea. Accelerate the development of "new tea", expand the application of tea in medicine, health care products, food and cosmetics, and extend the industrial chain. Support the development of characteristic products such as yellowed tea, albino tea and purple tea.

Cultivate and expand the main body of market operation. We will promote the close cooperation and development of state-owned capital and private enterprises around primary, refined and deep-processed tea products and upstream and downstream related industries, and encourage powerful enterprises to integrate resources across regions. Relying on the working mechanism of "specialized and innovative" small and medium-sized enterprises and large enterprises and groups, we will develop a number of key benchmark tea enterprises with strong rural revitalization and driving force. Support leading tea enterprises to actively participate in the construction of tea industrialization consortium led by village collective economic organizations, farmers’ professional cooperatives, family farms and tea farmers, and promote the action of "prospering thousands of villages with Sichuan tea".

Create a famous brand in tea industry. Continue to implement the brand-building strategy of "regional brand+enterprise brand+product brand", and support the provincial-level regional public brand of "Tianfu Longya" to hold promotion activities in the main sales area to enhance brand value and product sales. Support the creation of regional public brands such as Mengdingshan Tea, Emeishan Tea, Micangshan Tea, Yibin Morning Tea and Chuanhong Gongfu Tea, and enhance the visibility of regional brands.

Build a marketing network. Establish and improve the marketing system of Sichuan tea, and explore the market-oriented and long-term operation mechanism of Sichuan tea marketing promotion center. Make Sichuan International Tea Expo a well-known tea industry exhibition in China. Organize key leading enterprises to actively participate in "China International Tea Expo", "China (Heilongjiang) International Green Food and National Soybean Industry Expo", and other major exhibition and sales activities to expand the market share of Sichuan tea. Open up direct sales channels for consumers such as live broadcast and delivery, and guide the standardized development of tea e-commerce.

Continue to promote the integration of tea tourism. Promote the construction of tea gardens as scenic spots, and develop a "tea tour" economy that integrates tea garden sightseeing, tea making experience, tea art appreciation and leisure and health preservation. Unify the development of tea industry with the construction of livable and suitable industries and beautiful rural areas, improve service facilities, empower tea, and promote the integration and mutual promotion of production villages and production cities. Dig deep into promoting Sichuan tea culture and tell good stories about Sichuan tea.

Looking to the future, Sichuan Tea, which stands at a new starting point, aims at a new goal and continues to help the rural areas to revitalize in an all-round way!(Xialv Image courtesy of Sichuan Sichuan Tea Brand Promotion Association)

What’s the next step of urban night economy? 2023 Nightlife Index Ranking Released

Since 2017, CBN New First-tier Cities Research Institute has continuously released the "Knowledge City Nightlife Index" to observe the activity of different cities at night, and whether this city can provide people with convenient conditions for nightlife, and also provide support for business decision-making of night format and related city research.

In the 2023 Urban Nightlife Index, we continue.The evaluation model of six data dimensions, including night trips, the number of bars, the number of livehouse, night lighting, night movies and night bus, makes a quantitative evaluation of the level and characteristics of night economic development in 337 cities at or above the prefecture level in China.

Subjective weighting calculation is adopted according to the importance of each dimension, and the specific calculation methods of the data of the above six dimensions are as follows: 

Night travel activity ×0.2

+Number of bars ×0.2

+number of +livehouse ×0.2

+Night light intensity ×0.15

+Night movie activity ×0.15

+Night activity of urban public transport ×0.1

= nightlife index

As a whole, except Qingdao and Hefei, there are 17 first-tier and new first-tier cities in the top 20 of the nightlife index. The other three seats in the top 20 are Foshan, Nanning and Xiamen.From the distribution of the north and the south, besides Beijing, Xi ‘an, Tianjin and Zhengzhou are among the top 20 cities in the north.

Night economy is usually composed of some offline formats with strong purposeful consumption. When we talk about the night economy, the scene that is often directly related is that people go to a place with a destination and spend money. In this context, whether it is shopping malls, markets, restaurants, bars, livehouse, cinemas and other cultural and leisure places, or night-friendly public transportation networks such as subways and buses, these offline facilities provide basic protection for urban people to be active at night.

Bar is a typical night format. Judging from this year’s data, Chengdu and Shenzhen are particularly worth mentioning.

In 2017, when the New First-tier City Research Institute launched the nightlife index for the first time, the number of bars in Chengdu was second only to Shanghai. By 2019, it surpassed Shanghai to rank first, and this year, it expanded its leading edge by more than 13% of the bars in Shanghai.

Another city, Shenzhen, ranked seventh in 2017 and sixth in 2019. This year, with 2063 bars, it jumped to the third place in the country. The number of bars has increased by more than 70% compared with 2017, making it the city with the largest increase in the number of bars.

The newly opened bars in the past year have two characteristics: First, a large number of taverns and craft bars have emerged, and among the newly opened bars in four first-tier cities in the north, Guangzhou and Shenzhen, the proportion of clean bars has exceeded 70%-the newly opened bars have become smaller and quieter; The other is that light chain bar brands have appeared in various places, and gained a group of loyal fans through the online celebrity effect, such as Shanghai’s road shops and Yanjing community wine shops in Beijing.

Exhibitions and sports also provide more leisure and entertainment options for urban people at night.

Take the entertainment of going to livehouse for example. There are 10 cities with more than 20 Live Houses, and the supply of Shanghai and Beijing is still in an absolute dominant position. Although the performance market has not fully entered the recovery stage in the past year, the performance pattern of the head city still presents its own characteristics-Shanghai and Shenzhen have maintained rich diversity of performance categories, and Beijing’s Quyi performances are unique.

In the index of night activity of urban public transport, we count the night activity range of urban public transport, the average last bus time of subway and the number of active subway stations at night. Taking the number of active subway stations at night as an example, Shanghai, Beijing, Shenzhen, Chengdu and Hangzhou are among the best.

In addition, we continue to use the night lighting index to help judge the economic development of the city. Shanghai ranks first and is significantly higher than other cities, followed by Suzhou, Dongguan and Shenzhen.

After years of continuous data monitoring and tracking research, we also found that the development logic of night economy is gradually changing from content-oriented in the past, superimposed with high-quality services and experiences, to scene-oriented.

For example, in the past nightlife, everyone went to a place with a single scene for consumption. Nowadays, more and more nightlife takes place in some innovative fields such as restaurants, cultural centers and waterfront spaces. People can drink, socialize, watch exhibitions and listen to music at the same time, and have a lot of impromptu consumption.

At the same time, night is no longer limited to offline communication. People who wear masks at night, wait in front of the live broadcast room for orders at 123, and people who order take-away food to enjoy supper at home can also be called participants in the night economy. The online content of the night economy is becoming more and more abundant. Through the integration of online and offline scenes, the night economy also covers more people.

At the first Shanghai Nightlife CEO Conference and 24-hour Vibrant City Forum held on June 28th, Zhao Jia, deputy editor-in-chief of CBN and editor-in-chief of CBN magazine, made an in-depth analysis of the above trends. The following is an excerpt from the interpretation report:

The following is the complete result of the nightlife index ranking of cities in 2023:

municipality directly under the Central Government

Shanghai 1

Beijing 2

Chongqing 6

Tianjin 18

Hebei Province

Shijiazhuang 37

Tangshan 58

Handan 76

Baoding 81

Langfang 101

Cangzhou 107

Xingtai 109

Zhangjiakou 217

Qinhuangdao 301

Chengde 321

Hengshui 323

Shanxi province

Taiyuan 44

Changzhi 146

Xinzhou 187

Lvliang 189

Datong 205

Linfen 207

Yuncheng 208

Jinzhong 248

Shuozhou 282

Yangquan 290

Jincheng 302

Inner Mongolia Autonomous Region

Hohhot 61

Bayannur 110

Chifeng 202

Wulanchabu City 206

Ordos 216

Wuhai 249

Xilingol league 258

Baotou 275

Hinggan league 289

Alxa league 295

Tongliao 307

Hulunbeier 313

Liaoning province

Shenyang 31

Dalian 46

Liaoyang 231

Panjin 232

Fushun 241

Huludao 250

Anshan 276

Tieling 284

Chaoyang 286

Yingkou 293

Jinzhou 312

Fuxin 315

Benxi 319

Dandong 328

Jilin province

Changchun 27

Jilin 269

Yanbian Korean Autonomous Prefecture 270

Songyuan 296

Siping 311

Liaoyuan 326

Tonghua 327

Baishan city 329

Baicheng 331

Heilongjiang province

Harbin 41

Heihe 219

Jiamusi 251

Daxinganling region 255

Qiqihar 272

Suihua 274

Daqing 300

Hegang 309

Mudanjiang 314

Jixi 318

Yichun 333

Qitaihe city 334

Shuangyashan 335

Jiangsu Province

Suzhou 8

Nanjing 15

Wuxi 23

Nantong 35

Changzhou 38

Xuzhou 45

Taizhou 53

Yancheng 71

Suqian 77

Yangzhou 83

Zhenjiang 114

Lianyungang 132

Huaian 138

Zhejiang Province

Hangzhou 7

Ningbo 17

Wenzhou 28

Jinhua 34

Jiaxing 39

Taizhou 51

Shaoxing 57

Huzhou 105

Zhoushan 131

Quzhou 168

Lishui 256

Anhui province

Hefei 21

Anqing 30

Wuhu 62

Fuyang 73

Bozhou 89

Chuzhou 92

Bengbu 116

Suzhou 139

Lu ‘an 162

Huaibei 177

Huainan 194

Maanshan 229

Huangshan 230

Tongling 243

Xuancheng 246

Chizhou 303

Fujian Province

Xiamen 19

Fuzhou 24

Quanzhou 26

Zhangzhou 47

Putian 79

Ningde 178

Nanping 179

Sanming 245

Longyan 271

Jiangxi province

Nanchang 36

Ganzhou 85

Shangrao 137

Jiujiang 147

Yichun 200

Ji ‘an 259

Fuzhou 267

Yingtan 280

Xinyu 298

Jingdezhen 305

Pingxiang 325

Shandong Province

Qingdao 22

Jinan 25

Weifang 59

Heze city 69

Linyi 80

Jining 82

Zibo 108

Dongying 148

Dezhou 167

Liaocheng 172

Taian 191

Yantai 192

Binzhou 209

Zaozhuang 220

Rizhao 234

Weihai 252

Henan Province

Zhengzhou 20

Luoyang 48

Xinxiang 56

Nanyang 78

Xinyang 91

Zhoukou 93

Zhumadian 94

Anyang 112

Xuchang 125

Jiaozuo 133

Pingdingshan 134

Shangqiu 145

Kaifeng 154

Puyang 204

Sanmenxia 279

Hebi 281

Luohe 291

Hubei province

Wuhan 11

Jingzhou 97

Xiangyang 151

Huangshi 156

Huanggang 169

Yichang 195

Xiaogan 198

Enshi Tujia and Miao Autonomous Prefecture 199

Jingmen 233

Shiyan 236

Ezhou 253

Xianning 263

Suizhou 316

Hunan province

Changsha 13

Shaoyang 122

Huaihua 130

Changde 135

Yiyang 170

Hengyang 173

Yueyang 180

Xiangtan 182

Loudi 186

Chenzhou 188

Yongzhou 223

Zhuzhou 228

Zhangjiajie 247

Xiangxi Tujia and Miao Autonomous Prefecture 268

Guangdong Province

Shenzhen 3

Guangzhou 4

Dongguan 9

Foshan 10

Zhongshan 32

Huizhou 40

Shantou 43

Jieyang city 49

Zhuhai 50

Jiangmen 54

Zhanjiang 55

Zhaoqing 70

Meizhou 86

Maoming 88

Qingyuan 100

Yangjiang 104

Shanwei 119

Chaozhou 142

Yunfu 226

Heyuan 227

Shaoguan 239

Guangxi Zhuang Autonomous Region

Nanning 16

Yulin 90

Liuzhou 111

Guilin 120

Qinzhou 144

Bose 155

Guigang 157

Wuzhou 160

Chongzuo 161

Laibin 171

Beihai 185

Fangchenggang 200

Hechi 244

Hezhou 317

Hainan province

Haikou 64

Sanya 176

Danzhou 273

Sansha City 337

Sichuan Province

Chengdu 5

Nanchong 96

Mianyang 103

Liangshan Yi Autonomous Prefecture 118

Leshan 123

Deyang 159

Luzhou 184

Yibin 221

Dazhou 237

Meishan 242

Suining 261

Neijiang 262

Panzhihua 266

Guangyuan 278

Guang ‘an 285

Zigong 287

Bazhong 292

Ziyang 308

Ya ‘an 310

Aba Tibetan and Qiang Autonomous Prefecture 322

Ganzi Tibetan Autonomous Prefecture 332

Guizhou Province

Guiyang 33

Zunyi 52

Qiannan Buyi and Miao Autonomous Prefecture 72

Qiandongnan Miao and Dong Autonomous Prefecture 98

Bijie 126

Southwest Guizhou Buyi and Miao Autonomous Prefecture 152

Anshun 174

Tongren city 196

Liupanshui 260

Yunnan province

Kunming 14

Lijiang 65

Honghe Hani and Yi Autonomous Prefecture 74

Dali Bai Autonomous Prefecture 75

Zhaotong 87

Xishuangbanna Dai Autonomous Prefecture 99

Qujing 102

Yuxi 106

Dehong autonomous prefecture 117

Weichu 121

Puer 127

Wenshan Zhuang and Miao Autonomous Prefecture 136

Lincang 140

Diqing Tibetan Autonomous Prefecture 153

Baoshan 181

Nujiang Lisu Autonomous Prefecture 183

Tibet Autonomous Region

Xigaze city 63

Lhasa 84

Ali region 129

Shannan City 197

Linzhi City 212

Changdu 214

Naqu city 336

Shaanxi province

Xi ‘an 12

Xianyang 66

Yulin 124

Hanzhong 141

Weinan 164

Tongchuan 175

Shangluo 222

Yan ‘an 225

Ankang 254

Baoji 257

Gansu province

Lanzhou 42

Jiayuguan 113

Linxia Hui Autonomous Prefecture 128

Tianshui 143

Zhangye 150

Jinchang 163

Pingliang 165

Qingyang 166

Baiyin 190

Jiuquan 238

Wuwei 240

Longnan 277

Dingxi 283

Gannan Tibetan Autonomous Prefecture 330

Qinghai province

Haixi Mongolian Tibetan Autonomous Prefecture 210

Guoluo Tibetan Autonomous Prefecture 211

Haidong city 218

Hainan Tibetan Autonomous Prefecture 224

Yushu Tibetan Autonomous Prefecture 235

Haibei Tibetan Autonomous Prefecture 288

Xining 306

Huangnan Tibetan Autonomous Prefecture 320

Ningxia Hui Autonomous Region

Yinchuan 60

Guyuan 203

Zhongwei 264

Shizuishan City 265

Wuzhong 299

Xinjiang Uygur Autonomous Region

Urumqi 29

Aksu region 67

Hotan area 68

Ilikazak Autonomous Prefecture 95

Kashgar region 115

Altay region 149

Changji Hui Autonomous Prefecture 158

Bayinguoleng Mongolian Autonomous Prefecture 193

Tacheng area 213

Hami 215

Karamay 294

Turpan 297

Kizilsu Kirgiz Autonomous Prefecture 304

Bortala Mongolian Autonomous Prefecture 324

Text/Bai Wuju Vision/Jing Yi

Source: WeChat WeChat official account "New First-tier City Research Institute"

Original title "What’s the next step of urban night economy? | Zhicheng Nightlife Index "

Sales ranking of car companies in November: Geely overtook FAW-Volkswagen and Chery became the biggest dark horse?

According to the data released by the Association, the retail sales volume of the passenger car market in November 2023 was 2.08 million, up 26.0% year-on-year and 2.4% quarter-on-quarter. In the first 11 months, the cumulative retail sales volume was 19.345 million units, up 5.3% year-on-year.

Specifically, look at the sales performance of major car companies:

In November, BYD was still the top seller of passenger cars in China, leading a number of independent joint venture brands with a sales volume of 263,000 vehicles. So far, BYD’s annual sales volume is 2.672 million vehicles. So, the annual sales target of 3 million vehicles is not a big problem.

Among the top ten rankings, Geely Automobile has a great change in ranking, with a retail volume of 170,000, up 34.4% year-on-year, surpassing FAW-Volkswagen in one fell swoop, ranking second in the list. Among them, it is closely related to new energy vehicles represented by Yinhe L6 and L7. Similarly, Changan Automobile is also the same, and the deep blue series has been formed, and Qiyuan series is making efforts, which are all important reasons.

Among domestic manufacturers, there is also a dark horse, Chery. Although it is only ranked sixth, the retail sales of Chery Automobile reached 94,000 vehicles in November, up 74% year-on-year, which is the fastest growth among the top 10 automobile companies. And unlike Changan and Geely, Chery’s new growth point is mainly the fuel vehicles such as Arrizo 8 and Jetway Traveler, and the proper dark horse drivers. Coupled with the next new energy, Chery’s future performance is very worth looking forward to.

In the joint venture model, although FAW-Volkswagen was overtaken by Geely, its monthly sales volume of 167,000, with a growth rate of 43.3%, still held the "number one" position in the joint venture brand, while SAIC-Volkswagen ranked fifth, with a sales volume of 116,000, a year-on-year increase of 24.9%. The sales volume finally stopped falling, but it was still difficult to make a breakthrough.

Other joint venture brands are not so good, especially Japanese brands. Among the top ten, only GAC Toyota entered the top ten, and it was the only car company that declined. In November, the sales volume was 77,000 units, down 1.9% year-on-year, while Guangqi Honda, Dongfeng Honda and Dongfeng Nissan all fell out of the top ten.

After reading these 14 historical truths, I found that some facts are different from what you think! How many do you know?

1. Women in Song Dynasty will be fined if they don’t marry at fourteen.

During the Song Renzong period, men were married at the age of fifteen and women at the age of thirteen; Ming Taizu stipulates that a man marries at the age of 16 and a woman marries at the age of 14. A woman who does not marry at the legal age will be fined.

For example, when Emperor Xiaohui of the Han Dynasty was filial, anyone who wanted to have a daughter who was over 15 to 30 years old and had not married was fined 600 yuan; In the Tang Dynasty, men over the age of 20 and girls over the age of 15 were also punished.

2. Zhongguancun was originally a eunuch nursing home.

Zhongguancun, a desolate cemetery decades ago, is mostly the tomb of eunuchs.Because eunuchs were called "middle officials" in the Ming and Qing Dynasties, it was called "middle official grave".

Eunuchs built temples and old-age manors here, and because they were called "middle officials" at that time, they called this place "middle official village". After liberation, they chose to build the China Academy of Sciences here. They thought the word "middle official" was not good, so they changed their names to "Zhongguancun".

3. Confucius is the pioneer of Weibo style.

The Analects of Confucius is the earliest collection of Weibo;

1. Each Analects does not exceed 140 words;

2, concise and profound;

3, more fragmented, mostly for Confucius to bask in the mood and exchange philosophy.

4. Strong interaction, and often reply and interact with Zigong, Yan Hui, Zilu, etc.

5. Confucius has more than 3,000 fans, 72 of whom are V tuba.

4. The origin of "jealousy" originated from the Tang Dynasty.

Fang Xuanling was the prime minister for 22 years and was an important founder of Zhenguan rule.In order to show his merits, Emperor Taizong gave two beautiful women. Then this angered the prime minister’s wife and forbade beautiful women to enter the house.

Li Shimin gave her two choices:One is to get back the beauty; The second is to drink the "poisoned wine" given by the royal family.

After the heroic Mrs. Fang drank the "poisoned wine" on the spot, she knew it was a cup of vinegar. Emperor Taizong couldn’t help but take back the beauty, and the word "jealous" spread.

5, Gao Qiu was Su Dongpo extremely.

Gao Qiu used to be Su Dongpo’s mini-story, that is, extremely well-behaved, good at copying.When Su Shi was transferred to Zhongshan House, he gave him to Wang Jinqing of Wang Shen, the captain of Xiaowangdu. Once, Wang Shen wanted to send Duan Wang was a comb knife for trimming sideburns, which was sent by Gao Qiu.

It happened that Duan Wang was playing cuju, and Gao Qiu took the opportunity to show off his skills, so he won the favor of Zhao Ji and stayed with Duan Wang from now on.After Zhao Ji succeeded to Song Huizong, Gao Qiu rose steadily.

6. Yan was not alone.

I always thought that Yan was one person, but it was ten people.Yamaraja in Ten Temples is the floorboard of ten hades who are in charge of hell, which is said by China Buddhism. This statement began in the late Tang Dynasty.

They are:King Guang of Qin, Chu Jiangwang, Emperor Song, King Wu Guan, Yan Luowang, King Bian Cheng, King Tai Shan, King Ping, King Du Shi and King Huan.

These ten kings live on the ten halls of hell respectively, because they are called the ten halls of hell.

7. "Hou" was originally the title of emperor.

When you see the last word, you will always think of the queen, the queen mother and so on.However, in ancient times, the latter word represented men, was the embodiment of power, the symbol of emperors and the title of the son of heaven.

Later, it was the title of emperor before the Zhou Dynasty, when the wife of the son of heaven was a princess, and later it was used as the title of emperor for more than 360 years. It was not until the Zhou Dynasty that the princess was renamed.

After Qin Shihuang unified the six countries, the emperor was called the emperor, and the emperor’s wife was called the queen.

8. In Wei and Jin Dynasties, a man must look like a beautiful woman to be beautiful.

In Wei and Jin Dynasties, a man had to look like a beautiful woman to be praised, and gentle female beauty was the standard of beautiful men.Noble men and women, almost everyone never leaves the mirror. Every day, they wear powder, lipstick and perfume, to the point where they disappear without makeup.

At that time, the famous handsome men were: writers Cao Zhi, Pan An and calligrapher Wang Xizhi …

9. Although the Ming emperor was dissolute, he had no wimps.

Although some emperors of the Ming Dynasty were dissolute and heartless, none of them were wimps!The Great Ming Dynasty lasted for 276 years, and never paid compensation, ceded land or paid tribute. The emperor guarded the country and the king died.

Emperor Chongzhen was martyred, but orthodox prisoners never begged for mercy. Longwu was killed in the battlefield, and Shaowu was captured and committed suicide by hunger strike.At the end of the Ming Dynasty, the soldiers were still divided into two ways to deal with the Manchu and the King, and they did not give up the desire of "the whole Liao can be restored" from beginning to end.

10. It was stipulated in the Song Dynasty that officials were not allowed to enter the wine shop, regardless of public or private funds, they were impeached.

According to Ouyang Xiu’s "Returning to the Field", Lu Su’s simple public service is a virtue, and the public service is easy to take and drink in a wine shop. Zhenzong asked, "Why did you enter the wine shop privately?" Gong said:"I am poor and have no utensils, and I have everything in the wine shop. I have come from afar with my relatives in the village, so I drink with them. However, the minister is easy to serve, and the city people have no knowledge of the minister. "

Zhenzong said, "Your majesty is a courtier, and I’m afraid he will be played by the censor."

11, the origin of the yellow flower girl

In ancient times, unmarried women liked to use yellow color to draw various patterns on their foreheads or faces when dressing up. It can also be cut into various patterns with yellow paper and pasted.

And "yellow flower" refers to chrysanthemum. Because chrysanthemum can resist cold in Ao Shuang, it is often used as a metaphor for people having moral integrity.

Therefore, adding the word "yellow flower" in front of the prostitute means that the woman is not married yet, but can remain chaste.

12. The origin of "Erguotou"

In the middle of Qing Dynasty, in order to improve the quality of shochu, Jingshi shochu Workshop needed to treat the distilled liquor, the "liquor head" cooled by cold water in the tin pot for the first time and the "liquor tail" cooled by cold water in the tin pot for the third time.

Because the first pot and the third pot are cooled by substances, only the wine that flows out after being cooled by the cold water changed into the tin pot for the second time is picked, so it is called "Erguotou".

13. Housing security system in Song Dynasty: the monthly rent of low-rent housing in Kaifeng is 106 yuan.

Building shop service, later renamed as "shop house service", is responsible for the management and maintenance of state-owned real estate, and to the public for rent. Look a little familiar! Equivalent to the current low-rent housing.At that time, there were 1192 public houses in Kaifeng, the capital, with a monthly rent of 170 yuan (RMB 106.25).

Can ordinary people afford to rent the land of capital city at the foot of the son of heaven?This is a housing security system, which is completely affordable.

14. Four nicknames of ancient China: Shenzhou, Kyushu, Huaxia and Zhongyuan.

1. China, the ancient sage took China’s China, which was called "the land of China".

2. Huaxia, originally referred to the Central Plains, later included the whole territory.

3. Kyushu, the ancient China, was divided into: Ji, Yan, Qing, Xu, Yang, Jing, Liang, Yong and Yu.

4. The Central Plains, the birthplace of Chinese civilization, was regarded as the center of the world by the Chinese nation in ancient times.


Source: WeChat WeChat official account "One Poetry and One Lesson", the original title "After reading these 14 historical truths, I realized how shallow my historical knowledge is! How many do you know? "

Editor: Hang Yifan

[Disclaimer: This number is the official public welfare account of "Reading for All", and this article is reproduced for the purpose of transmitting more information. Please contact us if the source is mislabeled or suspected of infringing your legitimate rights and interests. We will correct and delete it in time, thank you. 】

On the Cross-cultural Communication of Chinese Excellent Traditional Culture

Looking back, China has a long history of more than 5,000 years. Under the background of globalization, with the continuous promotion of the construction of "the belt and road initiative", China has been devoting itself to the construction of Community of Shared Future for Mankind, telling the story of China well, making the world realize the charm of China culture, and realizing the effective cross-cultural communication of Chinese excellent traditional culture in the big garden of world culture. With the continuous development of internationalization, cultural communication has become one of the important ways for a country to develop continuously in the world. So how to spread China culture and traditional values of China widely in the world has become an important issue in China’s cultural export. Telling the story of China to the world is a very effective way to spread China culture to the outside world.

What exactly is Chinese excellent traditional culture? Some people think that China’s excellent traditional culture is the figurative culture of four books and five classics, piano, chess, calligraphy and painting, Chinese martial arts, national costumes and folk customs handed down from ancient China. However, China’s excellent traditional culture not only includes these figurative cultural contents, but also some intangible cultural heritages that we recognize, which bear the excellent traditional culture of China. Chinese traditional culture embodies the creative source of the essence of Chinese civilization and carries the synthesis of moral inheritance, various cultural ideas and spiritual concepts in national history. It includes both material and institutional levels, as well as conceptual levels. Promoting the construction of a strong socialist culture is one of the important aspects to enhance the soft power of the country’s culture, and it is through inheriting and carrying forward China’s outstanding traditional culture. China’s outstanding traditional culture is the foundation and soul of the Chinese nation. With its profound ideological connotation, rich moral connotation and profound value concept, it is of great practical significance to China’s contemporary social and economic construction, political life, cultural construction and all-round development of people. "Generations of Chinese sons and daughters have cultivated and developed a unique and profound Chinese culture, which has provided a strong spiritual support for the Chinese nation to overcome difficulties and live endlessly." In the long history, the reason why the Chinese nation can become a great nation, stand among the nations of the world, and become more frustrated and brave after suffering is that it has nurtured and developed a unique and profound Chinese culture.It has provided strong spiritual support and rich cultural nourishment for its own development.

Cross-cultural communication is a very important research field in communication science. Cross-cultural communication refers to interpersonal communication and information dissemination activities between members of society under different cultural backgrounds. At present, with the continuous development of scientific and technological progress, cross-cultural communication can effectively promote cultural exchanges between countries.

If you want to tell a good story about China, it is important to know who will tell a good story about China. The cultivation of intercultural communicative competence can be said to be the ultimate goal of foreign language teaching. With the help of foreign language classroom teaching, it is undoubtedly a good choice to tell the story of China. Pay attention to knowledge transmission, value shaping and ability training, and cultivate international talents with China feelings. Such talents should be familiar with China’s national conditions, have an international perspective, have a solid theoretical knowledge, and have relevant translation skills. At the same time, they also have different countries’ historical and cultural knowledge backgrounds, so that they can adjust their strategies for spreading China’s stories in the case of different national audiences’ different reactions.

Knowledge transfer. In the process of foreign language teaching, we should pay attention to the teaching of culture. We should not only export our excellent local traditional culture to students, but also let students know about western culture, other countries’ languages and habits. Only in this way can we promote the integration of China and the West in the process of teaching and better let the West understand our culture. In the teaching process, we should respect the cultural differences between China and foreign countries, teach students in accordance with their aptitude, adjust their lecture contents according to different students, different places and local conditions, so that the audience countries can better understand China culture. In the course of teaching, we can convey our spiritual connotation to the west through some traditional stories and some contemporary stories. In the process of imparting knowledge, we should not only cultivate students’ ability of listening, speaking, reading, writing and translating, but more importantly, let students know the cultural background of the two countries, so that students can better communicate across cultures and become disseminators of Chinese culture. Teachers encourage learners to know more about China culture, help students build up cultural self-confidence and remove barriers to communication between different countries, thus contributing to the development of the two countries.

Value shaping. Everyone in China is deeply influenced by Chinese excellent traditional culture in the process of growth and study. In the hearts of every China people, there is a broad value consensus and common value pursuit, that is, socialist core values. This is our action guide and value core, and it is our ideological engine to realize the great rejuvenation dream of the Chinese nation. With the continuous progress of the times, our country has different development connotations in each period. In today’s era, socialist core values are more conducive to social development and can encourage people to develop better. We should combine the requirements of the times and vigorously carry forward socialist core values. Foreign language teaching plays an important strategic role in cultivating and practicing socialist core values. In our foreign language class, we should also establish students’ core values, integrate socialist core values with Chinese traditional culture, and tell stories that belong to our China in the process of teaching foreign languages.

Ability training. The first thing we should do is to improve the translation ability of foreign language talents. A foreign language is the best medium to tell a good story about China and convey the good voice of China. Communication is not only a form of spreading cultural pictures, but also a factory of cultural production. Telling a good story is not a one-way output, but an exchange between the two sides. The narrator tells a good story about China, and the listener can understand the connotation behind the story. This requires students to have the ability of cross-cultural communication. Can tell the good story of China in a way that is easier for international audiences to understand. When translating language expressions with China characteristics, we should learn to use terms that are in line with China’s national conditions. Foreign language students need to systematically learn cross-cultural knowledge, make reasonable translation based on cultural background, cultivate their cross-cultural literacy, and truly spread Chinese excellent traditional culture in cross-cultural context. Secondly, it is necessary to cultivate students’ ability to select and disseminate China cultural translation materials. Chinese culture has a long history and is profound, and there are many good stories to tell. So what kind of story to choose and how to teach it is a very challenging problem. Cultural content in translation selection is the main content we want to spread abroad. So how do we choose the right materials in the vast sea of literature? First of all, we should preserve the characteristics of China culture and select materials that can represent China culture. Chinese culture has traditional core values. Such as benevolence, righteousness, courtesy, wisdom and faithfulness, these China cultures are fundamentally different from other western cultures.China’s ancient philosophy and wisdom are also worthy of our consideration, which is also one of our very good materials. Therefore, when selecting materials for translation, the first thing we should do is that any material selection should not be divorced from China’s traditional core values, and we should choose a good story that best represents China’s characteristics and has the significance of external communication. Finally, it is necessary to improve the oral interaction ability of foreign language majors. To spread Chinese excellent traditional culture under the cross-cultural background, we must learn to use reasonable international expressions. Compared with one-way communication such as media and newspapers, personal cultural communication involves two-way communication between the narrator and the listener. Therefore, it is particularly important to improve students’ oral English expression ability, and good oral English expression can improve the effect of foreign communication of Chinese excellent traditional culture. Teachers should be good at stimulating students’ interest in speaking foreign languages, encouraging students to find opportunities to speak foreign languages, praising students’ progress in time and improving their self-confidence. Cultivate students’ awareness of foreign language culture, introduce students to the customs and humanistic environment of foreign societies, and create a good contextual foundation for students.

One of the carriers of cultural communication-Confucius Institute. Confucius Institute is the most representative China language and culture promotion organization that tells the story of China to the world. Under the new period and background, China is constantly glowing with new vitality. As an important way to export culture to the outside world, Confucius Institute shoulders great responsibilities and missions. As one of the important channels of cultural exchange, the Confucius Institute must first ensure that it has a good brand influence and a high external reputation. Only in this way can we increase the sense of identity and confidence of foreign society in Confucius Institute. The Confucius Institute can hold a series of activities such as "Chinese Bridge". During the activities, the Confucius Institute can invite local teachers and students to visit China and hold a variety of cultural activities, such as experiencing local characteristics and holding a Chinese Bridge Cup competition to attract more students to learn Chinese. At the same time, the "New Sinology Program" can be held to attract young talents from various countries to study in China, so that they can study for doctoral degrees in humanities and social sciences in China, and study Sinology from the perspective of foreigners, so that they can go deep into their lives, feel China and appreciate the charm of China culture, so as to promote China culture and enhance the international status of China culture. Confucius Institute should have its own courses with China characteristics, and introduce courses with local characteristics according to local conditions and the actual conditions of different countries and regions. According to a survey, most people come to the Confucius Institute for the purpose of learning the Chinese language and understanding the history and culture of China. And learning the Chinese language,Some people want to learn spoken Chinese well and strengthen their daily communication with China people. Others are full of love for China’s calligraphy, and their main purpose is to learn China’s Chinese characters and culture. Therefore, we can carry out targeted teaching, mainly focusing on teaching the basic knowledge of Chinese, supplemented by oral courses, but some cultural courses with China characteristics can be mixed with them, and the knowledge of China history should be combined to make the courses more lively and interesting. Let German Chinese lovers learn the cultural knowledge they want to learn according to their own needs.

At present, the Confucius Institute has a good momentum of development abroad. In order to gain a foothold overseas in the future, localized development will be the best choice. In order to train more high-quality native Chinese teachers, the Confucius Institute can set up a special training fund to allow outstanding German native teachers and outstanding graduates who are willing to teach Chinese in the future to study in China. Set up special courses for them, improve their Chinese level and Chinese teaching ability, and train them to grow into excellent Chinese teachers in a short time. At the same time, the Confucius Institute can also carry out a cooperative school-running plan, fully tap the local German teacher resources, carry out targeted training, conduct small-scale high-intensity guidance, purposefully improve the Chinese language ability and teaching level of local German teaching resources, select experienced professional Chinese teachers from China, and train more German-speaking Chinese teachers through one-on-one assistance, so as to steadily promote the rapid development of the Confucius Institute in Germany. In the concrete implementation, we should also create a positive image of Confucius Institute in the mainstream media. We should pay attention to building a network platform in German local and neighboring countries, provide exchange services for local China cultural lovers, provide updated information on a regular basis, and realize the sharing of network resources. Through the network platform, we can strengthen the organization and management of Confucius Institute students, and provide characteristic online courses and study plans for Chinese learners in Germany, imitating the domestic learning model, so as to facilitate learners to choose their studies freely according to their hobbies and freely arranged time. Most importantly,We must strengthen cooperation with German local media, make positive reports on Confucius Institute with the help of local media, try our best to establish a good brand image of Confucius Institute, and strive to improve the brand competitiveness of Confucius Institute.

To sum up, the 5,000-year-old traditional culture is our cultural heritage, and the progress brought about by the reform and opening up is the foundation of our confidence. Concepts such as "the belt and road initiative" initiative and Community of Shared Future for Mankind have provided excellent conditions for us to develop Socialism with Chinese characteristics culture. Informatization and globalization are the development trends in today’s world, which puts new demands on the positioning of Confucius Institutes. Confucius Institutes should not only show their mission in combination with the current trends, but also shoulder the role of cultural diplomacy. They should not only position themselves as Chinese teaching and cultural communication institutions, but also consciously play their role in cultural diplomacy. With the continuous strengthening of China’s national strength, it is unstoppable for culture to go abroad. Telling the story of China well and making China’s voice resound through the world means that China’s international status is constantly strengthening. However, if we want to tell the story of China well, we need to dig out the good stories in China culture that can resonate with the world. At the same time, we should set up an excellent team with international vision and cross-cultural communication, deepen international cooperation with an international vision, strengthen research on the international market, optimize communication strategies, and spread the excellent traditional socialist culture with China characteristics to every corner of the world.

(Author: Dong Kun, lecturer of bohai university Foreign Studies University, doctoral student of European Civilization Institute of Tianjin Normal University; This paper is the research achievement of Hebei Social Science Fund Project [No.:HB21SL002]. )

Source: Guangming Net

Visible "sustainability" is the ceiling of pure beauty.




Among them, Eutilly CAUDALIE’s classic "Queen’s Water", as a star product, is also based on grape extracts. With the blessing of multiple essential oils, "Queen’s Water" has achieved moisturizing and makeup spray in one.



It can not only improve the skin’s moisturizing degree, but also converge pores and quickly set makeup. The fresh fragrance of natural plants adds a touch of unique charm from France.



Adhering to the brand concept of high efficiency, naturalness & purity and sustainability, Ou Tili CAUDALIE has always focused on "the beauty power from grapes", and the popular single product "Queen’s Water", which returned with colorful new clothes this year, is no exception, from attractive and elegant rose and orange blossom extraction to green and refreshing grapes, mint and rosemary, with multiple natural plant extracts and pink and green gradient bottles, just like a cup of skin care "cocktail" full of fairy flavor.




"Queen’s Water" with 100% hot weather is natural and gentle, and the combination of six kinds of essential oils makes it an all-round Ace in the spray field. Grape extract moisturizes and resists oxidation, orange blossom water effectively brightens the skin, mint oil refreshes the skin, and the active substances in rose extract moisturize and inject luster into the skin. The addition of rosemary and Melissa leaf oil adds a unique fragrance to the "Queen’s Water", soothing and calming, and sweeping away the sticky and sultry heat in summer. "Queen’s Water" has been selling well for many years. Even many star supermodels and makeup artists are loyal fans of "Queen’s Water", calling it a must-have in the backstage dressing room, and the "secret weapon" behind beauty is not too much.



Clean beauty is in power, consumers are paying more and more attention to the safety and health of skin care products, and purity and efficiency are indispensable. In order to maintain purity, Ms. Mathilde, the founder of the brand, created the "Clean Beauty" standard belonging to Otellini CAUDALIE: six kinds of ingredients were deleted from the product formula: nipagin ester, phenoxyethanol, mineral oil, sodium lauryl sulfate, silicone and PEG. It can be seen that Ou Tili CAUDALIE is committed to creating efficient, natural, pure and sustainable safe skin care products.



The "Queen Water" of Eutilly CAUDALIE, which insists on natural purity, coincides with the theme of "Green New Muscle, Beauty for the Future" of ELLE, the world fashion garden, and is also awarded the "Pure Plant Extraction Efficacy Award". It continues the beauty of green with natural plants, and it is also deeply loved by global star supermodels and professional makeup artists. "It’s like being in nature and feeling green and pure." Zhang Hanyi, a famous Asian makeup artist, said this after using it.




Take nature, but also give back to nature. Otellini CAUDALIE’s products contain all kinds of natural plants, and it is these plants that bring us the opportunity to become healthier and more beautiful. Protecting nature and ecology is actually protecting ourselves. In order to further fulfill her commitment to nature, Ou Tili CAUDALIE decided to invest 1% of her turnover in the great environmental protection cause since 2012.



Participate in afforestation; Committed to the sustainable development of brown oil storage; Assistance to women’s groups in Burkina Faso; Establish a sustainable, organic and fair trade of emulsifiable wood planting industry; Support small manufacturers producing high-quality organic essential oils in Delong, France … By 2022, Eutilly CAUDALIE has planted more than 9 million trees in more than 8 countries around the world.






The "green mission" is awakening.

Now, with Eutilly CAUDALIE,

Let the visible "sustainability",

Be your clean beauty attitude!





Editor: Carrol

Design: Vivian

Typesetting: ceicei

Source: INS

Ou tili CAUDALIE brand official